Marketing Operations Specialist

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About the Opportunity

The organization is a team of innovators focused on building world-class products that simplify operations in the Legal, Risk, Compliance, and HR functions. The team is a close-knit, globally dispersed group that thrives in an ecosystem that supports individual excellence and takes pride in its diverse and inclusive work culture centered around great people practices, learning opportunities, and having fun. The culture is an ideal blend of entrepreneurial spirit and enterprise investment, enabling the chance to move at a rapid pace with some of the most complex, leading-edge technologies available.

For over 35 years, experts have been focused on solving complex needs. Today, the organization serves 20,000 client companies of all sizes globally, representing 30% of the Fortune 500 and over 500,000 users in over 160 countries.

As the organization continues to grow, it is always looking for resourceful, enthusiastic, and fresh perspectives. Join the global team and see what makes this a truly exceptional place to work.

Job Overview

The organization is seeking a Marketing Operations Specialist to strengthen its team. Responsibilities will include managing and executing marketing campaigns across platforms by building audience segments, workflows, and assets, ensuring accurate data integration between systems such as Salesforce and HubSpot, and supporting end-to-end campaign operations by identifying and resolving execution roadblocks, optimizing processes, and enabling lead generation through targeted offers and automation.

This role will offer data-driven performance insights to the marketing leadership, adapt to new tasks as they arise, and demonstrate excellent communication skills while collaborating with diverse teams. Additionally, this role will coordinate with external vendors to achieve program objectives. This is a dynamic, fast-paced, and agile environment filled with excitement. Join the marketing team and combine data, technology, and people to streamline and optimize marketing strategies, leading to more consistent and efficient outcomes.

Essential Duties & Responsibilities

• Execute and optimize marketing campaigns across platforms (HubSpot, Salesforce, AI tools), including audience segmentation, workflow automation, and campaign asset deployment
• Ensure data accuracy and seamless lead flow by managing list imports, campaign setup, and system integrations
• Identify and resolve operational bottlenecks in campaign execution, proactively improving processes and efficiency
• Monitor campaign performance and support lead generation efforts through targeted offers, landing pages, and automation strategies
• Flexibility to accommodate emerging responsibilities and last-minute changes, but the ability to push back when necessary
• Excellent communication skills. Ability to work cross-functionally with various types of teams

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• Engage and manage outside vendors as necessary to contribute to program goals
• Reports to the Revenue Marketing Manager

As part of the Revenue Marketing team, the individual will be expected to stay focused on pipeline evolution, changes within the database, monitoring the impact of campaigns, and proactively bringing solutions to the table.

Requirements & Skills

• 2-3 years of digital / marketing operations experience, preferably with a focus on B2B.
• Familiarity with SFDC & HubSpot with the ability to report on digital channel performance
• Ability to manage multiple projects and tasks inside Asana, reprioritizing based on needs
• Teamwork mentality – the team is tight-knit; ability to work well with others is essential
• Solution-oriented – ability to solve problems encountered
• Eager to learn and grow, with a genuine curiosity for new tools, platforms, and marketing operations best practices
• A builder's mindset: always looking for ways to improve processes, streamline workflows, and expand automation across the tech stack
• AI enthusiast: excited to grow alongside emerging AI tools and lean on automation to work smarter and drive greater impact

Education

• Bachelor

This role can be performed 100% remote anywhere in the US. Anticipated Pay Range: $75,000 – $85,000 Annually USD

Total compensation includes US employee benefits and annual bonus eligibility.

Benefits Offered

• Health, Dental & Vision Insurance
• 401 (k) + Employer Match
• Open PTO + 11 Paid Holidays + 4 Annual Paid Global Wellness Days Off
• STD, LTD & Group Life Insurance
• Paid Parental Leave
• Pet Insurance
• FSA & HSA Options
• Employee Assistance Program

Perks Offered

• Remote Work
• Career Advancement & Professional Development Opportunities
• Employee Recognition
• LinkedIn Learning Platform

The hiring company is an equal opportunity employer that values diversity at all levels. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, disability, or veteran status.