DeltaX
United States
Vice President, Global Market Development
- AI
- Computer Vision
- Machine Learning
- Storage
AI Summary
Serve as an integral B2B HubSpot Growth Marketing Manager supporting client growth through CRM and customer journey initiatives. Collaborate across account and sales teams to execute cross-channel programs, reporting, and CRM standards. Requires CRM platform proficiency, B2B strategy experience, and strong collaboration and presentation skills.
Key Highlights
B2B HubSpot growth marketing role focused on client CRM and customer journey initiatives
Cross-functional account collaboration and cross-channel program execution
CRM data hygiene, reporting, and platform integrations
Client-facing strategic meetings and business case support
Remote work option and standard employee benefits
Key Responsibilities
Collaborate with cross-functional account teams to execute high-impact initiatives and consumer journeys
Develop and implement cross-channel programs aligned to customer journey KPIs
Partner with client stakeholders to operationalize program-based strategies
Lead strategic meetings to align on client goals
Oversee creation of emails, forms, landing pages, reports, and related infrastructure
Build custom multi-channel reports and reporting processes
Maintain data hygiene and data/list integrity standards across marketing and sales platforms
Participate in campaign planning including timelines, budget, status reports, and messaging/copy
Identify customer segments and plan loyalty and engagement programs
Identify and mitigate CRM and reporting risk and support account management
Craft service narratives and assist with business cases for new engagements
Articulate CRM business and functional requirements
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Technical Skills Required
Benefits & Perks
Medical, Dental, Vision, Short-Term Disability, and Life insurance
401(k) plus match
Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days
Flexible Fridays
Option to work completely remote
Access to senior management and mentoring opportunities
Optional COVID safe company gatherings
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Nice to Have
HubSpot proficiency
2+ years of B2B strategy experience
Job Description
Logical Media Group strives to create exceptional digital experiences for people to connect, transact, and explore. At the core of that lies with our partnership with our clients and ensuring their needs and goals are at the forefront of all our efforts. The focus of the B2B HubSpot Growth Marketing Manager will be to serve as an integral role in identifying and creating high value and high impact strategies for our clients across delivery and account management teams; this will involve supporting CRM standards and program strategies through omni-channel collaboration, monitoring the success of those initiatives, and continually enhancing and optimizing that service value for our clients. This role will primarily focus on the ideation and execution of B2B marketing and customer journey initiatives for our clients, contributing to the growth of this channel at Logical.
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