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Senior Digital Marketing Manager

talenthop • United States
Full Remote
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Senior Digital Marketing Manager responsible for translating business priorities into effective multi-channel marketing campaigns in a crypto casino startup. Manages campaign planning, coordination, performance analysis, and optimization across paid media, CRM, content, creators, and affiliates. Requires multi-channel digital marketing experience in iGaming or crypto, strong generalist marketing skills, and deep understanding of crypto, casino, streaming, and internet culture.

Key Highlights
Fully remote role in a crypto casino startup
Senior digital marketing manager with broad campaign ownership
Multi-channel campaign planning, execution, and performance analysis
Coordinates internal teams, freelancers, and external partners
Compensation determined based on experience and skills
Key Responsibilities
Plan and execute campaigns across marketing activations, paid media, CRM, content, creators, and affiliates.
Develop clear plans, briefs, deadlines, and measurable targets from company priorities.
Manage the marketing calendar to ensure timely progress of campaigns and projects.
Coordinate internal team members, freelancers, and partners to deliver quality work on schedule.
Collaborate with product, operations, and marketing teams to support launches, promotions, and updates.
Create and review campaign copy and promotional messaging consistent with the brand.
Monitor campaign spending and analyze metrics related to player acquisition, conversion, retention, and revenue.
Test new marketing ideas, optimize underperforming efforts, and establish repeatable successful processes.
Identify gaps, solve problems proactively, and report results and issues to leadership.
Benefits & Perks
25 days’ annual leave plus applicable public holidays.
Remote-first working environment.
Direct access to senior leadership and meaningful ownership.
Fast progression with opportunities for increased responsibility.

Job Description

This is a Fully Remote Job

About Our Client:

The organization operates in the crypto casino sector, focusing on entertainment, creators, and internet culture related to decentralized finance. It addresses the challenge of creating engaging, community-driven crypto gaming experiences through a custom-built live product. The organization is in an early, funded stage with rapid growth and aims to build a recognizable brand and active community.

About the Opportunity:

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