Head of CRM - Poker Retention

Head of CRM - Poker Retention at Betsson Group! 🎉 About the Role Join Betsson Group as our new Head of CRM - Poker Retention! This is an exciting opportunity to lead our Poker Retention team within the Global CRM & Engagement department. Reporting directly to the Director of CRM & VIP, you'll be instrumental in designing and executing our Poker retention strategy across multiple brands and markets, with a focus on improving player retention, reducing churn, driving upsell, and enhancing overall player experience and lifetime value.Key Responsibilities Lead and manage the CRM Poker Retention team, setting clear performance goals and providing necessary resources. Foster a culture of continuo...