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Influencer Marketing Executive (Performance) - UAE Growth & Creator Partnerships

fitt meals • United Arab Emirates
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Lead FITT Meals’ high-growth influencer marketing strategy in the UAE, driving performance-driven campaigns across Instagram, TikTok, and YouTube. Source, negotiate, and execute creator partnerships while tracking ROI, optimizing cost-per-customer, and scaling a creator roster from dozens to hundreds. Own budget, relationships, and results in a data-driven, sales-focused role with full ownership of growth initiatives.

Key Highlights
Performance-based role with full ownership of influencer marketing budget, pipeline, and results
Build and scale a UAE-based creator roster (10K–300K followers) for always-on performance and brand lift
Track and optimize cost-per-new-customer (CPA) and lifetime value weekly, renegotiating or cutting underperforming deals
Key Responsibilities
Drive creator marketing strategy and execution across Instagram, TikTok, and YouTube
Source, negotiate, and manage partnerships with UAE-based micro-to-hero creators (10K–300K+ followers)
Structure measurable campaigns using coded links/vouchers, fixed fees, or CPA models with clear usage rights
Track weekly cost-per-new-customer (CPA) and lifetime value, adjusting deals based on performance data
Support diversification of marketing channels beyond paid social and search
Collaborate with brand, CRM, and content teams to align creator content with Meta ads and campaigns
Technical Skills Required
Influencer Marketing Performance Marketing Negotiation & Business Development
Benefits & Perks
Competitive salary plus monthly bonus tied to company performance
Health insurance and visa sponsorship
Educational allowance for personal/professional growth
Nice to Have
Arabic language proficiency
Experience with subscription-based businesses
Strong understanding of DTC performance marketing in food/health/fitness/lifestyle

Job Description

About Us

Hey, we're FITT Meals. We're on a mission to fuel better living through high-quality,

performance-driven food. We cook, pack and deliver fresh, macro-balanced meals across

the UAE from our own production facility, with our own delivery fleet and our own tech.

More than 100 team members, 500,000+ meals delivered, 10,000+ customers, and growing

fast on product, word of mouth and reputation.

We're now building out our growth function and looking for an Influencer Marketing

Executive (Performance) to lead our creator programme. Today we run a handful of

creators on coded links. The ambition is a roster of hundreds, measured properly and paid

on what they deliver.

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