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Senior Partner Marketing Manager

Jobgether • United State
Remote
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AI Summary

Lead end-to-end partner marketing strategy and execution to drive partner-sourced pipeline growth. Own joint go-to-market plans, integrated campaigns, and partner enablement programs across multiple channels. Requires 8+ years B2B SaaS experience with strategic thinking, data-driven decision-making, and cross-functional collaboration.

Key Highlights
Shape and scale strategic partner marketing programs in fast-growing global environment
Drive measurable partner-sourced and partner-influenced pipeline growth
Create joint go-to-market plans with strategic partners across events, content, digital, and paid channels
Manage partner marketing budgets and establish reporting frameworks for ROI optimization
Key Responsibilities
Lead partner marketing strategy and execution for key strategic partnerships, driving measurable partner-sourced and partner-influenced pipeline growth
Develop and execute joint go-to-market plans with strategic partners, defining objectives, audiences, messaging, channels, timelines, and success metrics
Own partner launch strategies, including onboarding, marketplace activation, field engagement, lifecycle campaigns, and post-launch growth initiatives
Create integrated marketing programs across events, content, email, digital campaigns, paid channels, social media, and partner platforms
Create partner enablement materials, campaign toolkits, sales resources, and activation plans to support effective co-selling motions
Drive internal partner engagement programs to increase awareness, adoption, and preference within partner organizations
Establish reporting frameworks, measure campaign effectiveness, and optimize programs based on performance insights
Manage partner marketing budgets, co-funding initiatives, event investments, and ROI reporting
Build repeatable partner marketing playbooks and operational processes that can scale across multiple partnerships
Act as a strategic advisor to partners and internal stakeholders, ensuring alignment between business objectives and marketing execution
Technical Skills Required
B2B SaaS marketing Partner ecosystem management Data-driven decision-making Cross-functional collaboration
Benefits & Perks
Fully remote work environment
Competitive annual salary range of $122,000 - $135,000 USD
Flexible paid time off
Paid parental leave
Mental health support services
Stock options and opportunities to participate in company growth
Learning and development budget
Home office budget and IT equipment support
Opportunities for local team gatherings, coworking spaces, and global collaboration
Nice to Have
Preferred experience managing partner event sponsorships
Preferred experience managing enterprise-level HR ecosystems
Preferred experience managing complex technology partnerships

Job Description


This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Partner Marketing Manager based in United States.

This role offers the opportunity to shape and scale strategic partner marketing programs within a fast-growing global environment.

You will own end-to-end go-to-market strategies designed to accelerate partner engagement, pipeline generation, and business growth.

Working at the intersection of partnerships, sales, and marketing, you will create impactful campaigns that strengthen ecosystem relationships.

The position requires a strategic thinker who can combine creativity, operational excellence, and data-driven decision-making.

You will collaborate with cross-functional teams and senior stakeholders to deliver measurable commercial outcomes.

This is an ideal opportunity for an experienced B2B marketer passionate about building scalable partner ecosystems and driving meaningful business impact.

Accountabilities

The Senior Partner Marketing Manager will lead partner marketing strategy and execution for key strategic partnerships, driving measurable partner-sourced and partner-influenced pipeline growth. This role requires strong ownership of partner programs, cross-functional collaboration, and the ability to create scalable marketing frameworks that support long-term growth.

  • Develop and execute joint go-to-market plans with strategic partners, defining objectives, audiences, messaging, channels, timelines, and success metrics.
  • Own partner launch strategies, including onboarding, marketplace activation, field engagement, lifecycle campaigns, and post-launch growth initiatives.
  • Build integrated marketing programs across events, content, email, digital campaigns, paid channels, social media, and partner platforms.
  • Create partner enablement materials, campaign toolkits, sales resources, and activation plans to support effective co-selling motions.
  • Drive internal partner engagement programs to increase awareness, adoption, and preference within partner organizations.
  • Partner closely with sales, partnerships, lifecycle marketing, analytics, and regional marketing teams to ensure successful execution.
  • Establish reporting frameworks, measure campaign effectiveness, and optimize programs based on performance insights.
  • Manage partner marketing budgets, co-funding initiatives, event investments, and ROI reporting.
  • Build repeatable partner marketing playbooks and operational processes that can scale across multiple partnerships.
  • Act as a strategic advisor to partners and internal stakeholders, ensuring alignment between business objectives and marketing execution.

Requirements

The ideal candidate brings extensive experience in B2B SaaS marketing, partner ecosystems, and revenue-focused marketing programs. They should combine strategic thinking with strong execution skills and be comfortable managing complex, cross-functional initiatives in a remote environment.

  • 8+ years of experience in B2B SaaS marketing, with significant experience in partner, ecosystem, channel, or field marketing.
  • Proven experience managing partner marketing programs that directly contribute to pipeline and revenue growth.
  • Demonstrated success leading complex partner launches and multi-channel demand generation initiatives.
  • Strong understanding of integrated marketing strategies, including events, lifecycle campaigns, content, digital marketing, and paid channels.
  • Experience developing joint marketing plans aligned with commercial objectives and sales strategies.
  • Ability to collaborate effectively with senior sales leaders, partner stakeholders, and cross-functional teams.
  • Strong analytical mindset with experience defining KPIs, measuring performance, and optimizing marketing investments.
  • Experience using marketing and sales technology platforms such as CRM systems, automation tools, and reporting dashboards.
  • Ability to operate independently, manage ambiguity, prioritize effectively, and drive initiatives forward.
  • Excellent communication, presentation, and stakeholder management skills.
  • Preferred experience managing partner event sponsorships, enterprise-level HR ecosystems, or complex technology partnerships.

Benefits

  • Fully remote work environment with the flexibility to work from anywhere.
  • Competitive annual salary range of $122,000 - $135,000 USD, depending on location, experience, skills, and business needs.
  • Flexible working hours supported by an asynchronous work culture.
  • Flexible paid time off to support work-life balance.
  • Paid parental leave.
  • Mental health support services.
  • Stock options and opportunities to participate in company growth.
  • Learning and development budget to support continuous professional growth.
  • Home office budget and IT equipment support.
  • Opportunities for local team gatherings, coworking spaces, and global collaboration.
  • Exposure to international teams and the opportunity to contribute to the future of global work.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.


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