CRM Marketing Manager

Jobgether • United States

Remote

This Job is No Longer Active This position is no longer accepting applications

AI Summary

Lead cross-channel lifecycle marketing programs to drive customer engagement, retention, and lifetime value. Develop and optimize CRM campaigns across email, push, SMS, and other touchpoints using data analytics and AI tools. Requires 5+ years of CRM marketing experience with strong collaboration and mentoring skills.

Key Highlights

Develop and execute lifecycle marketing strategies across multiple CRM channels

Collaborate with cross-functional teams including Creative, Product, Engineering, Data Science, and Customer Service

Leverage AI-powered tools and CRM technologies to enhance campaign personalization and efficiency

Analyze campaign performance and translate insights into executive-level reporting

Manage end-to-end planning, testing, and optimization of CRM campaigns

Key Responsibilities

Develop and execute comprehensive lifecycle marketing strategies across multiple CRM channels, including email, push notifications, SMS, and other customer touchpoints

Manage the end-to-end planning, execution, testing, and optimization of CRM campaigns to improve customer engagement, retention, reactivation, and lifetime value

Analyze campaign performance, customer behavior, and lifecycle metrics to identify growth opportunities and optimize marketing strategies

Translate complex performance data into actionable insights and executive-level reporting for key stakeholders

Leverage AI-powered tools and CRM technologies to improve campaign development, content creation, workflow efficiency, and personalization

Partner with marketing technology providers and CRM platforms to build, launch, and optimize sophisticated customer journeys

Explore emerging marketing technologies, AI capabilities, and personalization strategies to continuously enhance lifecycle marketing programs

Provide project leadership while mentoring junior team members or coordinating external partners to ensure successful campaign delivery

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Technical Skills Required

CRM Marketing Data Analytics AI-powered tools Project Management

Benefits & Perks

Competitive annual base salary ranging from $94,900 to $158,000 USD

Eligibility for an annual performance-based bonus

Fully remote work opportunity within the United States

Comprehensive medical, dental, and vision insurance

Additional employee benefits designed to support health, wellbeing, and financial security

Opportunity to work with advanced AI technologies and innovative CRM marketing platforms

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Nice to Have

Experience within apparel retail, subscription-based businesses, or similar consumer-focused industries

Knowledge of predictive analytics, recommendation engines, or machine learning-driven marketing solutions

Job Description

This remote opportunity is ideal for a strategic CRM marketing professional passionate about creating personalized customer experiences that drive long-term engagement and loyalty. In this role, you will lead the development and optimization of cross-channel lifecycle marketing programs, leveraging customer insights, data analytics, and AI-powered tools to enhance every stage of the customer journey. Working closely with creative, product, engineering, data science, and customer experience teams, you will build scalable campaigns that increase retention, reduce churn, and maximize customer lifetime value. The position offers the chance to influence customer engagement strategy while experimenting with innovative marketing technologies in a highly collaborative, data-driven environment.

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