Director of Narrative & Organic Social - Brand Storytelling & Growth

Jobgether • United States

Remote

This Job is No Longer Active This position is no longer accepting applications

AI Summary

Lead brand narrative strategy across social platforms, drive growth through engaging content. Collaborate with cross-functional teams to bring launches and ideas to life. Build and manage high-performing creative teams.

Key Highlights

Define and own brand narrative across major social platforms

Develop creative strategies and storytelling frameworks

Manage creative contributors and AI-enabled content production workflows

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Key Responsibilities

Define and own the brand narrative across Instagram, YouTube, LinkedIn, and emerging social channels

Develop creative direction, content strategies, publishing standards, and storytelling frameworks

Partner with product marketing and product teams to translate launches, features, and industry trends into engaging social-first narratives

Manage creative contributors, including contractors across user-generated content, video production, editing, and social execution

Build AI-enabled content production workflows to improve speed, scalability, and creative output

Ensure alignment between organic and paid content strategies to maximize performance and audience impact

Recruit and support additional social talent to expand channel execution and community engagement

Analyze content performance, measure business impact, and use insights to continuously improve strategy

Act as a strategic partner across marketing functions by bringing customer insights, market trends, and storytelling expertise into broader initiatives

Technical Skills Required

Brand Narrative Strategy Social Media Content Creation Creative Team Management

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Benefits & Perks

Competitive compensation package

Fully remote work opportunity within the United States

Job Description

The Director of Narrative & Organic Social will define and lead the brand’s social presence across key platforms, transforming content into a strategic growth engine.This role combines creative leadership, storytelling, brand strategy, and operational execution to build meaningful connections with audiences.You will create the narrative framework that shapes how the company is perceived and how customers engage with its mission.Working closely with marketing, product, and design teams, you will bring launches, ideas, and industry conversations to life through compelling content.

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