Digital Marketing Manager - Multi-Brand SaaS

Jobgether • Canada
Remote
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AI Summary

Lead digital acquisition & conversion optimization across 3 SaaS brands. Drive measurable pipeline impact through paid media, SEO, & CRO. Collaborate cross-functionally in a fast-paced, data-driven environment.

Key Highlights
Own digital performance across paid media, website conversion, & technical SEO/AEO
Manage external agency partners & optimize internal digital infrastructure
Collaborate with cross-functional teams to align execution with pipeline goals
Key Responsibilities
Own paid media performance across multiple channels
Lead website performance optimization & CRO testing programs
Oversee technical SEO & AEO foundation
Manage reporting & performance analysis across channels
Collaborate with cross-functional teams to align execution with pipeline goals
Technical Skills Required
Paid Media Management Website Performance Optimization Conversion Rate Optimization Technical SEO/AEO Google Ads GA4 Google Tag Manager Search Console SEMrush
Benefits & Perks
CAD 105,000-125,000 annual compensation range
Fully remote work with flexible work environment
Unlimited paid time off

Job Description


This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Digital Marketing Manager in Canada.

This role sits at the center of a multi-brand, high-growth SaaS marketing engine, where you will own the performance of key digital acquisition channels and the conversion health of core web properties. You will be responsible for driving measurable pipeline impact across paid media, SEO/AEO foundations, and website conversion optimization. Acting as both a strategic owner and hands-on operator, you will manage external agency partners while ensuring every initiative ladders up to CAC and revenue outcomes. You will shape how traffic is acquired, how it converts, and how performance is measured across three distinct brands. This is a highly analytical and execution-focused role, ideal for someone who thrives in fast-moving, data-driven environments. You will collaborate closely with demand generation, product marketing, and operations teams in a culture that values ownership, clarity, and impact.

Accountabilities

In this role, you will own digital performance across paid media, website conversion, and technical SEO/AEO, ensuring all acquisition efforts translate into measurable pipeline and revenue outcomes. You will act as the primary owner of external agency performance while optimizing internal digital infrastructure to maximize conversion efficiency and scalability.

  • Own paid media performance across multiple channels, managing external agency execution, budget allocation, creative direction, and CAC outcomes
  • Lead website performance optimization including conversion rate improvements, user journey analysis, landing page strategy, and CRO experimentation
  • Develop and maintain landing page infrastructure, ensuring scalable templates and efficient campaign deployment across HubSpot and WordPress
  • Oversee technical SEO and AEO foundation including site architecture, schema, indexing, redirects, and site speed optimization
  • Design and execute CRO testing programs, defining hypotheses, analyzing results, and scaling successful experiments
  • Manage reporting and performance analysis across paid, organic, and website channels, delivering insights to stakeholders
  • Collaborate cross-functionally with demand generation, marketing operations, content, and product marketing teams to align execution with pipeline goals

Requirements

This position requires strong experience in performance-driven digital marketing, with a proven ability to manage agencies, optimize conversion funnels, and drive measurable acquisition outcomes in B2B SaaS environments. You should be highly analytical, hands-on, and confident working across paid media, web optimization, and technical marketing systems.

  • 4-6 years of experience in digital marketing, ideally within B2B SaaS or high-growth environments
  • Proven experience managing or closely partnering with external paid media agencies with accountability for performance outcomes
  • Strong background in website performance optimization, CRO, and conversion funnel analysis
  • Ability to interpret paid media performance data and identify optimization opportunities independently
  • Familiarity with technical SEO/AEO concepts including schema, site architecture, indexing, and Core Web Vitals
  • Experience with analytics and marketing tools such as Google Ads, GA4, Google Tag Manager, Search Console, and SEMrush or equivalent
  • Strong project management and stakeholder communication skills across technical and non-technical teams
  • Comfortable working in data-heavy environments and making decisions based on performance insights

Benefits

  • Annual compensation range: CAD 105,000-125,000 (or USD equivalent depending on location)
  • Fully remote work with flexible work environment
  • Unlimited paid time off plus company holidays and annual winter shutdown
  • Comprehensive health benefits (medical, dental, vision, mental health coverage depending on region)
  • Retirement savings plan with employer matching (401k or RRSP depending on location)
  • Home office and monthly technology stipends
  • Wellness and development support, including learning resources, courses, and career growth investment
  • Collaborative, high-trust culture with strong autonomy and ownership over key marketing systems

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.


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