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Associate Product Marketing Manager

United States
Full Remote
This Job is No Longer Active This position is no longer accepting applications

Support go-to-market strategies, product positioning, and messaging for Finalsite Enrollment. Develop impactful sales enablement materials and collaborate with cross-functional teams. Ideal for a strategic marketer with 2-3 years of experience in product marketing.

Key Highlights
Partner with team leader to execute GTM plans for new enrollment features and initiatives
Develop positioning and messaging that reflects product value and voice of the customer
Create marketing collateral, enablement materials, digital content, and communications to drive product awareness and adoption
Collaborate closely with Product, Sales, Client Success, Enablement, Demand Gen, and other teams to drive alignment
Contribute to sales success by developing collateral, product training, and tools aligned to customer personas and use cases
Technical Skills Required
Product marketing Demand generation Content production Sales enablement Product experience management tools (Highspot, Pendo)
Benefits & Perks
100% remote employment opportunity
Equal opportunity workplace
Affirmative action employer
Commitment to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status

Job Description

Finalsite will transform the way school communities engage with their schools.As Associate Product Marketing Manager, you support and help drive our go-to-market strategies, product positioning, and messaging to showcase the unique value of Finalsite Enrollment. You’ll work cross-functionally to support product launches, develop impactful sales enablement materials, and help customers fully understand and adopt new features. This role is ideal for a strategic marketer who thrives on building compelling narratives and connecting solutions to customer needs.
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