Senior SEO (Backlink)

Role Overview:

As a Senior SEO Backlink Specialist, you will play a pivotal role in shaping and executing our clients' backlink strategies. You will focus on building high-quality, authoritative backlinks to improve organic rankings and overall domain authority. The ideal candidate will have a proven track record in developing and executing successful backlink campaigns.

Key Responsibilities:

• Develop and implement effective backlink strategies to improve search engine rankings.
• Conduct backlink audits to identify toxic links and opportunities for improvement.
• Build relationships with webmasters, bloggers, and influencers to secure high-quality backlinks.
• Monitor and analyse backlink profiles using tools like Ahrefs, SEMrush, or Majestic.
• Stay up-to-date with the latest SEO trends and Google algorithm updates.
• Collaborate with the content team to create link-worthy content assets.
• Report on campaign performance and key metrics to internal stakeholders.

Requirements:

• 5+ years of experience in SEO, with a strong focus on backlink building.
• Demonstrated success in building high-quality backlinks for competitive industries.
• Expertise in using SEO tools such as Ahrefs, Moz, SEMrush, or similar.
• Solid understanding of Google’s guidelines for link-building and SEO best practices.
• Excellent communication and negotiation skills for outreach and relationship-building.
• Strong analytical skills and the ability to interpret data for decision-making.
• Proactive, self-motivated, and able to manage multiple projects simultaneously.

Benefits:

• Fully remote working environment.
• Competitive salary based on experience.