Earnest
United States
Senior Marketing Analyst
- Data Warehouse
- Looker
- Python
- SQL
AI Summary
First dedicated VP of Marketing for a PE-backed healthcare SaaS company scaling across multiple product lines. Own brand/marketing strategy, build attribution tied to pipeline, direct the demand gen agency, lead GTM launches, and hire/lead the marketing team. Requires VP-level SaaS marketing leadership, hands-on builder mentality, 4+ years leading marketing, and proven positioning and attribution experience.
Key Highlights
First dedicated VP Marketing at a $10M+ PE-backed healthcare SaaS company
Lead brand consolidation, messaging, and attribution across a growing product portfolio
Handle GTM launches, direct demand gen agency, and hire/lead the marketing team
Key Responsibilities
Consolidate brand and messaging across a growing product portfolio
Build attribution tying marketing spend to pipeline and revenue
Identify which channels and messages move buyers to act
Direct the demand generation agency and program budget
Lead go-to-market and launches, including hiring a product marketer
Hire and lead the marketing team
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Technical Skills Required
Benefits & Perks
Base + 20% Bonus
Strong benefits and incredible culture
Fully remote role
Direct partnership with the CRO
Agency support and a program budget
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Nice to Have
Healthcare or health-tech SaaS experience
Experience integrating companies or managing multiple brands
Job Description
Are you a Head of Marketing or Director of Marketing in the healthcare SaaS industry looking to step up into a hands-on VP of Marketing? Are you a VP of Marketing who has shaped messaging at a healthcare SaaS company and seen it change how buyers respond? Are you a Head of Marketing ready to be the first dedicated VP Marketing at a $10M+ company with excellent product market fit? Have you done brand marketing and consolidated messaging across brands without a large team behind you? This fast-growing healthcare SaaS company is hiring its first dedicated VP Marketing, and brand marketing is where the role starts: positioning, messaging, and one consistent story across a growing product line. If you're interested in a VP of Marketing role with massive impact on a healthcare SaaS company, please read on.
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