P

CRM Manager

pion • United Kingdom
Full Remote
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Lead lifecycle marketing strategies (onboarding, engagement, retention) for a fast-growing tech firm. Own campaign execution, testing, and optimization using ESPs like Iterable or Salesforce. Requires 5+ years in CRM/lifecycle marketing with hands-on campaign building and data-driven decision-making.

Key Highlights
5+ years of hands-on CRM/lifecycle marketing experience
Proficient in ESPs like Iterable, Braze, Salesforce Marketing Cloud, or Klaviyo
Strong analytical skills to interpret performance data and drive iterative improvements
Key Responsibilities
Develop and optimize lifecycle marketing journeys (onboarding, engagement, retention)
Plan and execute commercial and engagement-focused email campaigns
Prioritize and execute A/B testing for subject lines, send times, and content
Analyze performance data to diagnose issues and propose actionable fixes
Direct internal resources and build cross-functional buy-in for CRM initiatives
Technical Skills Required
CRM/Lifecycle Marketing Marketing Automation Platforms (e.g., Iterable, Salesforce Marketing Cloud) Data Analysis & Performance Optimization
Benefits & Perks
Competitive salary
30 days annual leave plus bank holidays
Remote-first working environment with flexible hours
Monthly wellness allowance and mental health support
Access to partnership discounts (Google, Apple, GymShark, etc.)
Nice to Have
Experience in subscription/membership/loyalty/ecommerce industries
Familiarity with incrementality or holdout testing
Advanced personalization and next-best-action decisioning exposure

Job Description

About The Role

As a result of our incredible success and growth, we are looking for a CRM Manager to join us.

Responsibilities Include

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