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Product Marketing Manager (B2B SaaS, Enterprise Legal Tech)

dilitrust • France
Full Remote
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Shape market narratives, positioning, and messaging for a global legal tech SaaS portfolio. Develop GTM strategies, align cross-functional teams, and leverage AI for workflow optimization. Requires 3+ years in B2B SaaS product marketing with strategic thinking, storytelling, and data-driven decision-making.

Key Responsibilities
Develop market positioning, messaging, and GTM strategies for a global legal tech SaaS portfolio.
Collaborate with Product, Sales, and Customer Success teams to align on market narratives and customer-facing communication.
Leverage AI tools to optimize workflows, analyze win/loss data, and enhance content and messaging frameworks.
Technical Skills Required
Product Marketing GTM Strategy AI Workflow Automation
Nice to Have
Experience in enterprise or complex software B2B SaaS environments.
Proven track record of building AI-driven processes or workflows.
Strong analytical mindset with a focus on data-driven decision-making.

Job Description

About The Role

As Product Marketing Manager, you shape how the market understands our portfolio: positioning, differentiation and outside-in stories that turn complex legal tech into value buyers recognise, and that drive pipeline and revenue.

Scope

You'll join a small Product Marketing team within the global Marketing department. Your focus is the market narrative and making sure GTM teams use it. Product training, documentation and demo environments sit with our Enablement teams. Success means clarity in the market, consistent positioning, and GTM teams who tell our story well.

Core Responsibilities

Foundational strategy

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