Clera
Global
New
Senior Product Marketing Manager (AI Software for Automotive Dealerships)
Marketing Full-time Mid-Senior level 49m ago
- AI
- Ai Tools
AI Summary
Lead end-to-end go-to-market strategy for an AI product targeting automotive dealerships, including messaging, launch planning, and cross-functional coordination. Requires 4+ years in product marketing, experience with AI/software B2B launches, and strong communication skills. Remote role with competitive salary.
Key Highlights
4+ years of product marketing experience in AI/software B2B launches
Ownership of end-to-end go-to-market execution
Cross-functional coordination with Sales, Product, and Customer Success
Key Responsibilities
Lead end-to-end go-to-market planning and execution for product releases
Develop product messaging and positioning briefs for AI/software features
Coordinate launch readiness across Customer Success, Sales, and Product teams
Create sales enablement materials (battlecards, playbooks)
Engage with customers and executives to gather insights and inform releases
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Technical Skills Required
Benefits & Perks
Base salary: $135,000 to $165,000 USD annually
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Nice to Have
Customer-facing experience in sales, customer success, or account management
Experience in automotive or high-touch vertical markets
Background in AI or software product marketing to business buyers
Job Description
About the Role
Own go-to-market execution for an AI software product serving automotive dealerships, from roadmap planning through launch day. Working with the marketing lead and cross-functional teams, you will turn product positioning into clear messaging and practical field enablement.
What You'll Do
Lead end-to-end go-to-market planning and execution for product releases.
Develop product messaging that explains features, target audiences, and customer value.
Coordinate launch readiness across Customer Success, Sales, and Product, tracking timelines and surfacing risks.
Create positioning briefs, battlecards, and sales enablement materials.
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