Clera
Global
New
Senior Product Marketing Manager (AI Software for Automotive Dealerships)
Marketing Full-time Mid-Senior level 45m ago
- AI
- Ai Tools
AI Summary
Lead end-to-end go-to-market strategy for an AI product targeting automotive dealerships, including messaging, launch planning, and cross-functional coordination. Requires 4+ years in product marketing, experience with AI/software B2B launches, and strong communication skills. Remote role with competitive salary.
Key Responsibilities
Lead end-to-end go-to-market planning and execution for product releases
Develop product messaging and create positioning briefs, battlecards, and sales enablement materials
Coordinate launch readiness across Customer Success, Sales, and Product teams
Engage with customers and executives to gather feedback and market insights
Build and improve launch playbooks and advocate for sufficient planning time
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Nice to Have
Customer-facing experience in sales, customer success, or account management
Experience in automotive or high-touch vertical markets
Background in marketing AI or software products to business buyers
Job Description
About the Role
Own go-to-market execution for an AI software product serving automotive dealerships, from roadmap planning through launch day. Working with the marketing lead and cross-functional teams, you will turn product positioning into clear messaging and practical field enablement.
What You'll Do
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