Arka Studio
United States
Chief Growth Officer
Marketing Full-time Executive 3h ago
- AI
- Ai Tools
- CRM
- Saas
AI Summary
Lead Dygo Diagnostics’ overall marketing strategy, brand positioning, and growth initiatives across digital and offline channels. Oversee integrated campaigns, market research, PR, budgets, KPIs, and cross-functional collaboration. Requires strong marketing leadership, healthcare/tech experience, and analytics-driven decision making.
Key Highlights
Lead overall marketing strategy and execution
Oversee brand positioning and integrated campaigns
Direct market research and competitive analysis
Manage budgets, KPIs, PR, and thought leadership
Mentor a high-performing marketing team
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Key Responsibilities
Lead overall marketing strategy and execution
Oversee brand positioning, integrated marketing campaigns, and growth initiatives
Develop and refine the marketing roadmap
Direct market research and competitive analysis
Translate insights into targeted campaigns that drive demand and engagement
Collaborate with senior leadership, sales, product, and clinical teams
Manage external agencies and partners
Ensure consistent, mission-aligned messaging
Guide public relations activities
Build thought leadership
Manage budgets and KPIs
Mentor a high-performing marketing team
Technical Skills Required
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Nice to Have
Experience in health tech, diagnostics, or healthcare services
Advanced degree (MBA or equivalent)
Job Description
Company Description
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