Demand Generation Manager (Cybersecurity & Compliance) - Remote

Jobgether • United State

Remote

Apply Now

AI Summary

Lead end-to-end demand generation strategies to drive qualified leads, pipeline growth, and revenue in cybersecurity and compliance. Develop multichannel campaigns, optimize conversion rates, and collaborate cross-functionally to accelerate sales opportunities for Defense Industrial Base organizations. Requires 5+ years of B2B demand gen experience with a data-driven, test-and-learn mindset.

Key Highlights

Fully remote role with limited travel for industry events and offsite meetings

Own demand-gen strategy, campaign execution, and performance optimization across 10+ channels

Translate complex cybersecurity/compliance topics into buyer-focused messaging for high-stakes industries

Key Responsibilities

Develop and execute scalable full-funnel demand-gen strategies aligned with revenue objectives and target audiences

Design and manage integrated multichannel campaigns (email, paid media, social, events, ABM, etc.) for cybersecurity/compliance verticals

Translate technical/compliance concepts into compelling buyer messaging focused on risk reduction and contract readiness

Lead campaign orchestration, content strategy, and performance optimization using data-driven experimentation

Partner with Sales to refine lead scoring, qualification criteria, and marketing-to-sales handoff processes

Segment audiences and develop account-based marketing programs for high-value Defense Industrial Base accounts

Own campaign reporting, attribution, and ROI analysis to drive continuous improvement

Collaborate cross-functionally with Sales, Product, and technical teams to align campaigns with GTM priorities

Establish performance benchmarks and reporting standards for marketing leadership

Interested in remote work opportunities in Marketing & Sale? Discover Marketing & Sale Remote Jobs featuring exclusive positions from top companies that offer flexible work arrangements.

Technical Skills Required

B2B Demand Generation Marketing Automation (CRM/Platforms) Campaign Performance Analytics

Benefits & Perks

$90,000–$125,000 USD annual salary

Fully remote work within the continental United States

Limited travel requirements

Browse our curated collection of remote jobs across all categories and industries, featuring positions from top companies worldwide.

Nice to Have

Experience with cybersecurity frameworks (CMMC 2.0, NIST SP 800-171, DFARS, FedRAMP)

Familiarity with Defense Industrial Base, federal contracting, or controlled information requirements

ABM platforms, intent-data providers, or sales-engagement tools

SEO, paid search, LinkedIn advertising, or conversion-rate optimization

Job Description

The Demand Generation Manager will lead the strategy, execution, and optimization of multichannel marketing campaigns designed to generate qualified leads, accelerate sales opportunities, and drive measurable pipeline and revenue growth. This role combines strategic planning, campaign execution, lifecycle marketing, and performance analytics in a fast-growing cybersecurity and compliance environment. You will translate complex technical and regulatory topics into compelling, buyer-focused messaging that resonates with organizations navigating demanding security requirements. Working closely with Sales, leadership, subject-matter experts, and external partners, you will build integrated campaigns that reach decision-makers across the Defense Industrial Base. You will use data, experimentation, and funnel insights to improve conversion rates, campaign efficiency, and marketing ROI. This is a fully remote opportunity for a proactive, analytical marketer who thrives in a collaborative, evolving environment and takes ownership of measurable business outcomes.

Want the full job description? Read the complete details on LinkedIn, the original posting.

Continue on LinkedIn

This is a short excerpt. All rights to the full description belong to its original publisher.