AI Summary
Hands-on Paid Search Specialist to own Google Search, Bing Ads, and Apple Search Ads across desktop and mobile, driving high-intent users to our AI products. Responsibilities include daily platform management, weekly testing, and data-driven optimization to achieve user acquisition and revenue goals. Requires 4+ years of experience managing Google Search Ads for B2C apps/SaaS with significant budgets.
Key Highlights
Own end-to-end search channel management across Google, Bing, and Apple Search Ads.
Drive Android acquisition and optimize to in-app revenue events.
Manage $50k+/month in search spend, focusing on CAC and incremental spend opportunities.
Key Responsibilities
Own the Search Channel End-to-End
Manage Google Ads (Search, PMax), Bing Ads, and Apple Search Ads day-to-day
Build clean account architectures: brand vs non-brand, competitor, persona-driven campaigns
Launch and scale Google App Campaigns (ACi) for Android installs and revenue optimization
Expand Apple Search Ads from iOS to Android, capitalizing on launch momentum
Drive Android Acquisition from Day One
Own Android growth strategy across Google App Campaigns and Apple Search Ads
Optimize to in-app revenue events (not just installs)
Rapidly test creative, audiences, and bidding strategies to find scalable Android growth
Partner with Product and Data teams on attribution and conversion tracking
Build High-Performance Funnels
Design and optimize distinct funnels for web → desktop, web → App Store, and direct App Store installs
Connect campaigns to our stack: GA4, AppsFlyer (MMP), PostHog
Own search performance: brand vs non-brand CAC, iOS vs desktop vs Android metrics, payback windows
Run Fast, Learn Faster
Ship weekly tests: keywords, match types, bidding strategies, ad copy, creative variants
Maintain a testing roadmap with clear hypotheses and success metrics
Partner with Design and Growth teams on landing pages and App Store optimization
Manage Budgets Like a CFO
Manage $50k+/month in search spend (scaling to low six figures)
Allocate weekly budgets by channel, geo, brand vs non-brand, device
Keep CAC within targets while finding incremental spend opportunities
Communicate Like a Leader
Write crisp weekly updates: what happened, why, what's next
Present monthly performance to leadership with clear insights and recommendations
Collaborate seamlessly with Growth, Product, Design, and Data teams
Technical Skills Required
Benefits & Perks
$140K - $160K annual salary
Visa sponsorship available
H1B, O1, EB1, L1, STEM OPT sponsorship
Nice to Have
Bing / Microsoft Ads experience
Background in productivity tools, consumer apps, or PLG SaaS
SQL or BI tools (self-serve data analysis)
Landing page and conversion rate optimization experience
Familiarity with Apple ecosystems and App Store guidelines
Job Description
About Wispr
Wispr is an AI research and product company building the voice interface for computing. AI can now reason, code, and act. Yet, humans still do the work of the interface. We think that’s backwards.
Our first products are Flow, which lets you speak naturally in any application, and Notetaker, which builds context across conversations. We’re building toward an interface that can perceive, understand, and take action with earned trust. That means solving hard problems across models, systems, and product - and caring about the final human experience as deeply as the technology underneath it.
We’re a talent-dense team that holds strong opinions, tests them quickly, and builds technology that sparks joy. Our goal is to build the first voice interface used every day by a billion people.
The Role
We're hiring a hands-on paid search specialist to own Google Search, Bing Ads, and Apple Search Ads across desktop and mobile. You'll also own Android acquisition from day one.
Your channels:
- Google Search Ads (Search, Performance Max, Search Partners)
- Google App Campaigns (ACi) for Android app installs and in-app revenue
- Apple Search Ads for iOS and Android
- Bing / Microsoft Ads (and expansion opportunities)
This isn't a "set and forget" role. You're in the platforms daily, shipping tests weekly, making data-driven decisions, and owning the numbers.
What You'll Do
Own the Search Channel End-to-End
- Manage Google Ads (Search, PMax), Bing Ads, and Apple Search Ads day-to-day
- Build clean account architectures: brand vs non-brand, competitor, persona-driven campaigns
- Launch and scale Google App Campaigns (ACi) for Android installs and revenue optimization
- Expand Apple Search Ads from iOS to Android, capitalizing on launch momentum
Searching for Marketing & Sale roles that provide visa sponsorship? Connect with international employers through Marketing & Sale Jobs with Visa Sponsorship opportunities actively seeking talented professionals.
- Own Android growth strategy across Google App Campaigns and Apple Search Ads
- Optimize to in-app revenue events (not just installs)
- Rapidly test creative, audiences, and bidding strategies to find scalable Android growth
- Partner with Product and Data teams on attribution and conversion tracking
- Design and optimize distinct funnels for web → desktop, web → App Store, and direct App Store installs
- Connect campaigns to our stack: GA4, AppsFlyer (MMP), PostHog
- Own search performance: brand vs non-brand CAC, iOS vs desktop vs Android metrics, payback windows
- Ship weekly tests: keywords, match types, bidding strategies, ad copy, creative variants
- Maintain a testing roadmap with clear hypotheses and success metrics
- Partner with Design and Growth teams on landing pages and App Store optimization
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- Manage $50k+/month in search spend (scaling to low six figures)
- Allocate weekly budgets by channel, geo, brand vs non-brand, device
- Keep CAC within targets while finding incremental spend opportunities
- Write crisp weekly updates: what happened, why, what's next
- Present monthly performance to leadership with clear insights and recommendations
- Collaborate seamlessly with Growth, Product, Design, and Data teams
Must-Haves
- 4+ years managing Google Search Ads for B2C apps, SaaS, or subscription businesses
- Proven ownership of $50k+/month budgets with measurable CAC/ROAS improvements
- Strong Google Ads expertise:
- Search campaigns (keyword strategy, match types, negatives, Quality Score optimization)
- Performance Max (when to use it, how to prevent brand cannibalization)
- Google App Campaigns (ACi) for mobile installs and revenue optimization
- Direct experience with Apple Search Ads for iOS, ready to expand to Android
- Fluency in GA4, an MMP (AppsFlyer/Adjust/Branch), and product analytics tools (PostHog/Mixpanel/Amplitude)
- Deep understanding of CAC, payback period, LTV:CAC, activation rates, retention curves
- Excellent written communication—you can write a weekly recap that's actually worth reading
- Authorized to work in the US
Interested in opportunities specifically in United State? Discover our dedicated Visa Sponsorship Jobs in United State page featuring roles from top employers in this location.
- Bing / Microsoft Ads experience
- Background in productivity tools, consumer apps, or PLG SaaS
- SQL or BI tools (self-serve data analysis)
- Landing page and conversion rate optimization experience
- Familiarity with Apple ecosystems and App Store guidelines
We sponsor H1B, O1, EB1, L1, STEM OPT, and more. We can't guarantee sponsorship for every role, but if we make you an offer we'll make every reasonable effort, with help from our immigration law firm.
We strongly encourage you to apply even if you don't meet every qualification. The strongest candidates we meet rarely do, so don't exclude yourself prematurely. We're rethinking how humans interact with AI, and doing that well demands diversity of perspective and experience.
We're committed to a fair and accessible interview process. If you need any accommodations or adjustments, please let us know.
Compensation Range: $140K - $160K
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