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Paid Social Media Specialist

hfm Cyprus
Visa Sponsorship Relocation
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AI Summary

Execute and optimize paid social acquisition campaigns across Meta, TikTok, Telegram, and X to drive leads and FTDs. Manage hands-on platform operations, testing frameworks, and data tracking in alignment with forex/CFD compliance. Requires 2-4 years of paid social experience, strong analytical skills, and fluency in English.

Key Highlights
2-4 years of hands-on paid social experience with forex/CFD industry knowledge
Strong expertise in Meta Ads Manager with practical experience in TikTok, Telegram, and X
Hybrid work model with 2 days working from home
Key Responsibilities
Execute the day-to-day management and optimization of paid social acquisition channels
Launch, monitor, and scale performance campaigns focused on driving Leads, FTDs, CPA, ROAS, and LTV
Actively manage and build campaigns inside ad platforms, including Meta Ads Manager, TikTok Ads Manager, Telegram Ads Manager, and X Ads
Implement testing frameworks for creatives, funnels, target audiences, bidding strategies, and landing pages
Analyze day-to-day campaign performance to provide actionable insights
Ensure tracking accuracy, monitor pixel implementation, and work with attribution models
Partner closely with creative, compliance, and product teams to design high-converting assets while adhering to strict forex/CFD marketing regulations
Technical Skills Required
Meta Ads Manager TikTok Ads Manager Google Analytics
Benefits & Perks
Hybrid Work Model (2 days working from home)
Comprehensive Health plan starting from the first day of employment
Pension plan
13th salary payment
Additional Paid Annual Leave (up to 30 days, based on years of service)
Up to 5 Carry over annual leave days from previous year to the next one
Birthday Leave
Lifelong Learning Allowance & Paid Educational Leave
Monthly Wolt Vouchers
Monthly meals & treats at the office
Participation in company's Group Discount Scheme
Gym Membership
Referral Bonus Program
Summer Short Fridays (August)
Visa Sponsorship
Relocation Assistance

Job Description


HFM is an internationally acclaimed multi-asset broker, delivering cutting-edge trading tools, platforms, and conditions to traders worldwide. We are committed to innovation, transparency, and excellence in the financial markets.


As we continue to expand, we are seeking a driven and strategic Paid Social Media Specialist to join our team.


Responsibilities:


  • Campaign Execution & Optimization: Execute the day-to-day management and optimization of paid social acquisition channels. Launch, monitor, and scale performance campaigns focused on driving Leads, FTDs, CPA, ROAS, and LTV.
  • Hands-on Platform Management: Actively manage and build campaigns inside ad platforms, including Meta Ads Manager, TikTok Ads Manager, Telegram Ads Manager, and X Ads.
  • Testing & Creativity: Implement testing frameworks for creatives, funnels, target audiences, bidding strategies, and landing pages. Identify new growth opportunities and emerging acquisition channels.
  • Data, Tracking & Reporting: Analyze day-to-day campaign performance to provide actionable insights. Ensure tracking accuracy, monitor pixel implementation, and work with attribution models under the guidance of the Paid Social Media Manager.
  • Cross-Functional Collaboration: Partner closely with creative, compliance, and product teams to design high-converting assets while adhering to strict forex/CFD marketing regulations.


Requirements


  • Experience & Industry Knowledge: 2–4 years of hands-on paid social experience, with a solid understanding of the forex/CFD industry and trader acquisition funnels.
  • Education: BSc/BA in Marketing, Communications, Media, or a related field.
  • Platform Proficiency: Strong, hands-on expertise in Meta advertising, with practical experience navigating TikTok, Telegram, and X ad networks.
  • Analytical Skills: Data-driven mindset with experience using tools like Power BI, Looker Studio, Google Analytics, and Excel to pull reports and analyze trends.
  • Technical Setup: Practical familiarity with tracking tools, attribution setups, and analytics solutions like Google Tag Manager.
  • Professional Attributes: Self-motivated, collaborative team player with strong communication skills and total fluency in English.


Resumes must be submitted in English.

Applicants must be eligible or have legal authorization to work in the country where the position is based.


Benefits


  • Hybrid Work Model (2 days working from home)
  • Comprehensive Health plan starting from the first day of employment
  • Pension plan
  • 13th salary payment
  • Additional Paid Annual Leave (up to 30 days, based on years of service)
  • Up to 5 Carry over annual leave days from previous year to the next one
  • Birthday Leave
  • Lifelong Learning Allowance & Paid Educational Leave
  • Monthly Wolt Vouchers
  • Monthly meals & treats at the office
  • Participation in company's Group Discount Scheme
  • Gym Membership
  • Referral Bonus Program
  • Summer Short Fridays (August)


Additional Support

  • Visa Sponsorship and Relocation Assistance


Sounds like you? Let’s write the next chapter together!

All Applications will be handled with the strictest confidentiality.


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