Mayflower
Cyprus
Senior SEO Specialist
- AI
- Google Analytics
- Keyword Research
- Looker
F
AI Summary
Design, build, and optimize automated customer journeys across Lead, Registration, Deposit, and Trade stages using Salesforce Marketing Cloud. Manage email and WhatsApp marketing end-to-end, including segmentation, deliverability, and compliance. Requires proven hands-on experience with SFMC, Journey Builder, and WhatsApp marketing channels.
Key Highlights
Hands-on role owning the build and send of automated journeys in Salesforce Marketing Cloud
End-to-end management of WhatsApp marketing, including opt-ins and template approvals
Focus on improving conversion rates across the four-stage client funnel
Key Responsibilities
Own the design, build, and optimization of automated journeys across all four funnel stages in Salesforce Marketing Cloud
Build, QA, and deploy automated and campaign email communications, managing templates and regional localization
Manage WhatsApp marketing end-to-end, including opt-in, template approval, sequencing, and frequency management
Lead continuous testing across messaging, timing, channels, and offers to optimize engagement
Partner with Analytics to measure performance through to funded account and first trade
Embed jurisdictional and regulatory requirements into journey design and maintain a communications audit trail
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Technical Skills Required
Benefits & Perks
Medical insurance and pension fund after probation
Free company-provided parking
Visa and work permit support if required
Training budget and continuous personal development
Free access to sports and wellness facilities
Explore our comprehensive directory of visa sponsorship jobs from employers worldwide who are ready to sponsor talented international professionals.
Nice to Have
AMPscript
Salesforce Marketing Cloud Next (Data Cloud, identity resolution, Flow)
Job Description
FP Markets Group of Companies is a well-established multi-regulated broker, founded in Australia, offering traders access to CFD trading on Forex, Indices, Commodities, Stocks and Cryptocurrencies. We are growing and looking to recruit a Full-time Global CRM & Lifecycle Marketing Manager in Cyprus office - a certified Great Place to Work®.
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