Paid Media Specialist

Who We Are

GrowthAssistant connects top marketing and operations talent with fast-growing companies that depend on great execution to scale. Founded in 2021 and named by Forbes as one of the best startups to work at, we're a permanently remote team that runs on integrity, proactive candor, and a bias toward action — and we prioritize the human experience in everything we do. We hire for skill and for heart, and we invest in our people for the long haul.

The Opportunity

We're hiring a Paid Media Specialist to join a performance marketing agency dedicated to helping U.S.-based brands scale their paid media programs and drive measurable growth — owning end-to-end campaign execution across Meta and Google, from launch and A/B testing through ongoing optimization, budget management, and transparent data-driven reporting that keeps clients informed and campaigns performing at their best.

What Your Day-to-Day Will Look Like

• Campaign Launch & A/B Testing: Build and launch new Meta ad campaigns from scratch, running structured A/B tests across ads and ad sets to identify winning creative, copy, and audience combinations
• Performance Optimization: Monitor and continuously optimize Meta and Google campaigns using ROAS, CTR, CPM, and other key performance indicators, making real-time data-driven budget adjustments to maximize efficiency and results
• Google Ads Management: Execute and optimize Google ad campaigns across Search, Display, and Performance Max formats, managing bids, budgets, and targeting strategies to consistently hit client KPI targets
• Reporting & Analytics: Build daily, weekly, and monthly performance reports in Excel or Google Sheets using advanced formulas, pivot tables, graphs, and charts that surface paid media trends in real time and over time across campaigns
• Ad Copy & Creative Testing: Drive the development and testing of new ad copy and creative assets tied to new products and services, using performance data to inform iteration and push creative in the right direction
• Cross-Channel Monitoring & SEO: Track, export, and analyze performance data across Meta and Google to surface challenges early; apply SEO and keyword best practices to optimize targeting and support new channel development as needed
• Client Communication & Collaboration: Collect content, assets, and copy from cross-functional teams; maintain proactive daily communication with client stakeholders via Slack, email, and video calls

What You Bring

• Meta Ads Mastery: 3+ years of hands-on Meta ads experience — full campaign setup, A/B testing, and performance optimization against client-defined goals and data thresholds
• Google Ads Experience: 1+ year running Google Ads campaigns across Search, Display, and/or Performance Max, with a track record of managing budgets and consistently hitting KPI targets
• Paid Media Analytics: Strong command of ROAS, CTR, CPM, and other paid media metrics, with demonstrated ability to calculate, interpret, and act on performance data to drive budget allocation decisions at the daily, weekly, and monthly level
• Reporting Proficiency: Skilled at building structured performance reports in Excel or Google Sheets — advanced formulas, pivot tables, and data visualizations — that communicate paid media trends clearly and in real time to client stakeholders

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• Client-Facing Communication: Fluent English communication skills (written and verbal) with a proven history of proactive daily contact and successful long-term partnerships with U.S.-based brands via Slack, email, and video call
• Availability & Reliability: Consistent availability during U.S. business hours with a dependable, self-directed working style and strong follow-through on daily commitments

Bonus Points if:

• You're familiar with Gmail and Slack for internal team communications

What We Offer

At GrowthAssistant, you aren't just joining a company; you're joining a movement to redefine how the world's best brands scale. We believe that the right talent, placed in the right role, changes everything — and that starts with how we take care of you.

We support your life inside and outside of work with a comprehensive benefits package:

• Fully Remote: 100% Remote work environment, never fight traffic again
• Health Coverage: HMO or Healthcare Stipend (depending on location) after 90 days of service
• Time to Recharge: 7 Paid Holidays and up to 6 PTO days per year
• Family First: Parental leave after 1 year of service

We offer additional incentives for go-getters and proven performers!

• $25 monthly perfect attendance bonus

Browse our curated collection of remote jobs across all categories and industries, featuring positions from top companies worldwide.

• Performance bonus
• Anniversary bonus ($100 at 1 year; $200 at 2 years)
• Earn a $300 referral bonus for each candidate you refer who is successfully hired, and $500 when you help us identify and close a new opportunity with your client

Your Application Roadmap

You've applied, now let's get to work. Here's the play-by-play:

• Step 1 Resume Screening: Our hiring team reviews your experience to see how your unique skills align with our high-growth roles.
• Step 2 Recruiter Interview: If we believe we have a great client match, we'll reach out to schedule a human-to-human chat to discuss your career goals, experience, and what makes you tick.
• Step 3 Online Assessment: This is your chance to shine! You'll complete a role-specific test, a personality assessment, and your official GA Profile Form so we can represent you.
• Step 4 Match Interview: You'll meet with one of our Senior Leaders for a deep-dive validation to ensure we're matching you with the right opportunity. This is your moment to bring your A-game and really shine — it's the final step for many of our roles!

Depending on the client, there are sometimes 2 additional steps:

• Step 5 15-min Prep Call: We've got your back. Before the final round, your Recruiter will hop on a quick call to coach you, share insider tips, and ensure you're 100% ready.
• Step 6 Client Interview: You'll meet the client to discuss how you'll help them scale and succeed. Bring your metrics and be on your A-game — this is your last chance to make a great first impression!

Join our 100% remote global team today, and grow with GrowthAssistant!

GrowthAssistant is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.