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Marketing Acquisition Lead

Jobgether Brazil
Remote
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AI Summary

Drive customer acquisition initiatives and build scalable growth strategies in a B2B SaaS environment. Lead a multidisciplinary acquisition squad and develop talent. Foster collaboration across teams.

Key Highlights
Lead a multidisciplinary acquisition squad
Develop and execute acquisition strategies
Drive customer acquisition initiatives
Key Responsibilities
Build and execute acquisition strategies
Lead and develop a multidisciplinary marketing acquisition squad
Track business metrics such as MRR, NMRR, CAC, conversion rates
Technical Skills Required
Data-driven decision-making Channel optimization SQL
Benefits & Perks
Fully remote work model
Flexible working hours
Flexible meal and food allowance
Nice to Have
Growth Marketing strategies
Product-Led Growth (PLG) strategies

Job Description


This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Coordenação de Marketing - Aquisição based in Brazil.

We are looking for a strategic marketing leader to drive customer acquisition initiatives and build scalable growth strategies in a B2B SaaS environment. This role combines people leadership, data-driven decision-making, and channel optimization to accelerate business results. You will lead a multidisciplinary acquisition squad, connecting paid media, CRM, email, content, and growth initiatives around clear revenue objectives. The position requires someone who can balance strategic vision with operational execution, while developing talent and fostering collaboration across teams. You will have autonomy to shape processes, improve performance, and contribute directly to the evolution of innovative digital products. This is an opportunity for a hands-on leader passionate about growth, experimentation, and building high-performing teams

Accountabilities

As the Marketing Acquisition Lead, you will be responsible for building and executing acquisition strategies, ensuring alignment between channels, business goals, and revenue growth. You will act as a key partner across marketing, product, and business teams, leading initiatives that improve customer acquisition and team performance.

  • Lead and develop a multidisciplinary marketing acquisition squad, conducting regular 1:1 meetings, providing feedback, and supporting career growth.
  • Build and manage customer and trial acquisition strategies across paid media, CRM, email, and content channels.
  • Define, monitor, and optimize acquisition goals, investment plans, forecasts, and performance indicators.
  • Track business metrics such as MRR, NMRR, CAC, conversion rates, and other growth indicators.
  • Establish strategic planning routines and support quarterly marketing initiatives.
  • Promote a culture of autonomy, collaboration, accountability, and high performance within the team.
  • Support operational management by prioritizing initiatives, monitoring deliveries, and improving processes.
  • Act as a bridge between the acquisition team and other areas, ensuring alignment and effective communication.

Requirements

We are looking for a marketing professional with strong experience in acquisition strategies, team leadership, and data-driven growth. The ideal candidate combines strategic thinking, business understanding, and the ability to develop people while delivering measurable results.

  • Proven experience leading multidisciplinary marketing teams.
  • Strong background in customer acquisition strategies within B2B or SaaS companies.
  • Experience managing integrated acquisition channels such as paid media, CRM, email marketing, and content.
  • Solid understanding of revenue and growth metrics, including MRR, NMRR, CAC, conversion rates, retention, and expansion indicators.
  • Experience developing teams through feedback, 1:1s, mentoring, and career development practices.
  • Ability to create and manage forecasts for goals, investments, and performance.
  • Familiarity with CRM and marketing automation platforms such as RD Station, HubSpot, or similar tools.
  • Strong analytical skills with proficiency in Google Sheets or Excel for performance tracking.
  • Excellent communication skills and ability to collaborate with technical and business stakeholders.
  • Degree in Marketing, Business Administration, Advertising, Engineering, or related fields.

Nice To Have

  • Experience with Growth Marketing strategies and structured experimentation, including A/B testing.
  • Knowledge of Product-Led Growth (PLG) strategies and product-driven acquisition models.
  • Experience with strategic marketing planning cycles.
  • Familiarity with retention and expansion metrics such as Churn, LTV, and NRR.

Benefits

  • Fully remote work model, allowing you to work from anywhere in Brazil.
  • Flexible working hours focused on outcomes and impact.
  • Flexible meal and food allowance of R$1,300 per month.
  • Home office allowance of R$135 per month.
  • National health insurance.
  • Dental insurance.
  • Life insurance.
  • Extended parental leave policies supporting different family structures.
  • Childcare assistance for children up to 5 years old.
  • Wellhub/Gympass access focused on physical and mental well-being.
  • Digital healthcare platform with access to medical, psychological, and nutritional support.
  • Pet health plan with national coverage.
  • Language learning partnerships with discounts for English and Spanish courses.
  • Profit-sharing program based on annual company results.
  • End-of-year break between Christmas and New Year holidays.
  • Work equipment provided, plus home office setup assistance.
  • Birthday day off.
  • Career development initiatives, feedback culture, guilds, training programs, and internal growth opportunities.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.


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