Senior Marketing Analyst, Strategy & Analytics

Jobgether • United States

Remote

This Job is No Longer Active This position is no longer accepting applications

AI Summary

We are seeking a Senior Marketing Analyst to support leaders in making high-impact, data-driven decisions. The role involves analyzing marketing performance across SEM, SEO, and AI-driven channels to identify trends and optimization opportunities. The ideal candidate will have 5+ years of experience in data analysis, marketing analytics, or related fields.

Key Highlights

Analyze marketing performance across SEM, SEO, and AI-driven channels

Develop forecasts, run experiments, and perform diagnostic analyses to evaluate campaign effectiveness

Collaborate with cross-functional teams to translate data insights into strategic recommendations

Key Responsibilities

Analyze marketing performance across SEM, SEO, and AI-driven channels to identify trends, root causes, and optimization opportunities

Build, maintain, and automate dashboards, reports, and data models using BI tools and SQL to support marketing decision-making

Define and standardize key performance metrics aligned with business strategy, ensuring accuracy, consistency, and actionable insights

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Technical Skills Required

SQL BI tools (e.g. Tableau, Power BI, Qlik) Data modeling and forecasting

Benefits & Perks

Competitive compensation

Comprehensive healthcare coverage

401(k) retirement plan with employer participation

Flexible paid time off and remote-first work environment

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Nice to Have

Experience using Generative AI tools (e.g. ChatGPT, Claude, Gemini) for analysis, automation, or reporting

Advanced degrees or MBA

Job Description

This senior analytics role sits at the intersection of marketing strategy, data science, and business intelligence, supporting leaders in making high-impact, data-driven decisions.You will work across SEM, SEO, and emerging AI-driven acquisition channels to analyze performance and uncover actionable insights that shape marketing investment and strategy.The role goes beyond reporting, focusing on translating complex data into clear business recommendations that influence growth outcomes.You will help define key marketing metrics, build dashboards, and develop models that explain and forecast performance across channels.

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