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Growth Marketing Manager, Paid Social (Harry's & Flamingo)

harry's • United States
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Seeking a data-driven Growth Marketing Manager to own paid social channel strategy and execution for Harry's and Flamingo brands. This role focuses on profitable customer acquisition and expansion into new digital channels. Key requirements include 5+ years of growth marketing experience and expertise in Meta, TikTok, and Reddit. Responsibilities involve campaign planning, optimization, performance tracking, and cross-functional collaboration.

Key Highlights
Own paid social channel strategy and execution for Harry's and Flamingo.
Drive profitable customer acquisition through Meta, TikTok, Reddit, and other digital channels.
Requires 5+ years of hands-on growth marketing experience with a strong analytical and data-driven approach.
Key Responsibilities
Define strategy, manage, and efficiently scale customer acquisition, primarily through Meta
Lead and perform campaign planning, execution and optimization to deliver sales and ROI targets
Set and manage monthly and yearly goals for profitable growth in new customer acquisition in the channels you lead
Track and report on performance, identifying key wins and learnings to advise future campaigns
Identify opportunities to expand into new digital channels
Work cross-functionally on projects across Harry’s and Flamingo portfolio of products
Track emerging trends and identify new, innovative ways to evolve our growth marketing strategy, grow the audience and drive new customers
Technical Skills Required
Meta TikTok Reddit
Benefits & Perks
Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
L&D stipend
Sabbatical program
Paid parental leave
Free products from family of brands
Nice to Have
In-house growth experience at a DTC company
Experience working with complex omni-channel attribution models

Job Description

Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources.
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