Senior Performance Marketing Manager - Paid Search (B2B SaaS)

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr. Performance Marketing Manager (Paid Search) based in United States.

This is a high-impact performance marketing role responsible for owning and scaling a large-scale paid search engine that drives high-intent user acquisition in a fast-moving B2B SaaS environment. You will lead strategy and execution across Google Ads, Microsoft Ads, and emerging AI-driven search surfaces, managing a significant seven-figure annual budget. The role sits at the core of a product-led growth motion, where every campaign directly influences signup volume, activation, and revenue outcomes. You will work closely with cross-functional partners in lifecycle marketing, analytics, creative, and product to continuously optimize conversion efficiency. This is an opportunity to operate in a data-rich, high-velocity environment where experimentation and iteration are central to success. The ideal candidate thrives in ownership-heavy roles and is highly driven by CAC efficiency and measurable growth impact.

Accountabilities

• Own end-to-end paid search strategy and execution across Google Ads, Microsoft Ads, and emerging AI-based search platforms.
• Manage and optimize a multi-million-dollar annual budget with responsibility for signup volume, CAC, and conversion performance.
• Build, structure, and continuously refine campaigns including keyword strategy, bidding approaches, match types, and negative keyword management.
• Partner with creative and lifecycle teams to develop ad copy, RSAs, extensions, and landing page experiments to improve conversion rates.
• Develop performance measurement frameworks linking spend to signups, activation, and paid conversion outcomes.
• Identify and test new paid search and AI-driven acquisition channels as the search ecosystem evolves.
• Manage external partners and platform relationships, including Google and Microsoft representatives and agencies.
• Forecast spend and performance outcomes and contribute to marketing business reviews and reporting cycles.
  
  

Requirements

• 6+ years of paid search experience with deep hands-on expertise in Google Ads and Microsoft Ads.

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• Proven experience managing $1M+ annual paid search budgets in a B2B SaaS or PLG environment.
• Strong background in high-volume, freemium, or product-led growth acquisition models.
• Advanced analytical skills with experience using GA4, Looker, Tableau, BigQuery, and Excel or similar tools.
• Ability to independently build funnels, analyze performance, and derive actionable insights without heavy dependency on analytics teams.
• Strong copywriting and creative testing skills with experience optimizing ad and landing page performance.
• Solid understanding of attribution models and their limitations (last-click, data-driven, MMM).
• Familiarity with evolving AI-powered search placements and trends in conversational and answer engines.
• Strong communication skills with the ability to clearly articulate performance insights and recommendations.
• Bachelor’s degree in Marketing, Business, Economics, Statistics, or related field preferred.
• Certifications in Google Ads and Microsoft Ads are a plus.
  
  

Benefits

• Competitive base salary with performance-based bonus opportunities
• Fully remote work within eligible U.S. states

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• Comprehensive health, dental, and vision insurance with low or no employee cost
• Company-funded 401(k) contributions
• Unlimited paid time off (PTO)
• Paid parental leave
• Annual equipment and BYOD stipend
• Fast-paced, high-growth environment with strong performance culture
• Opportunity to shape a core growth engine in a leading AI-driven SaaS business
  
  

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

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