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Performance Marketing Manager
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Direct Marketing Specialist
Poland
Relocation
AI Summary
Design, execute, and automate direct marketing strategy to engage users, capture leads, and maximize revenue. Manage campaigns, explore new channels, and implement automation. Analyze data to drive business impact.
Key Highlights
Manage direct campaigns and sendouts
Explore and scale new direct marketing channels
Implement automation into daily marketing workflows
Key Responsibilities
Managing direct campaigns and sendouts
Exploring and scaling new direct marketing channels
Implementing automation into daily marketing workflows
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Technical Skills Required
Benefits & Perks
Competitive Salary
Hybrid work model
No dress-code
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Nice to Have
Success in specific monetization dynamics of Asian markets (especially China)
Job Description
GOG's mission is to make games live forever. We safeguard and offer DRM-free classic PC games to millions of passionate gamers worldwide, empowering them to protect, share, and relive their gaming legacies for years to come.
Your Mission
As a Direct Marketing Specialist, you'll be responsible for designing, executing, and automating our direct marketing strategy. You will shift our focus from bulk sendouts to hyper-personalized, data-driven journeys that engage our current users, capture new leads and maximize our revenue.
You will report to the Monetisation Manager.
What you'll be doing:
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