Senior Marketing Manager - State-Level Markets

Jobgether • United States

Remote

This Job is No Longer Active This position is no longer accepting applications

AI Summary

Drive strategic marketing initiatives in state-level markets within the EdTech landscape. Craft campaigns that resonate with educators and stakeholders. Collaborate with the sales team to deliver impactful campaigns.

Key Highlights

Build and implement integrated marketing campaigns tailored to state timelines, needs, and audiences.

Manage cross-channel tactics including email, events, webinars, paid media, landing pages, and social.

Partner with the state initiatives team to understand legislation and policy considerations that inform marketing strategies.

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Key Responsibilities

Build and implement integrated marketing campaigns tailored to state timelines, needs, and audiences.

Create messaging and content aligned with state priorities communicated by the sales team.

Manage cross-channel tactics including email, events, webinars, paid media, landing pages, and social.

Technical Skills Required

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Benefits & Perks

Fully remote position with the ability to work from home.

Opportunity to make a significant difference in educational outcomes.

Collaborative and innovative work environment.

Job Description

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Marketing Manager - REMOTE. In this role, you will have the opportunity to drive strategic marketing initiatives focused on state-level markets within the evolving EdTech landscape. Your expertise in account-based marketing will be instrumental in crafting campaigns that resonate with educators and stakeholders. You'll collaborate closely with the sales team, aligning marketing strategies with their requirements and state-specific needs. By leveraging your skills, you will help to deliver impactful campaigns, monitor performance metrics, and cultivate cross-functional relationships that support organizational growth.

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