A

Senior PPC & CRO Manager

AirAdvisor • United Kingdom
Remote
This Job is No Longer Active This position is no longer accepting applications
AI Summary

Join AirAdvisor as a Senior PPC & CRO Manager to lead paid acquisition efforts and drive continuous improvements across the conversion funnel. This role combines expertise in PPC campaign management with a strong focus on conversion rate optimization. You will own the full performance funnel, from scaling paid traffic to optimizing landing pages and conversion outcomes.

Key Highlights
Lead paid acquisition efforts
Drive continuous improvements across the conversion funnel
Own the full performance funnel

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Key Responsibilities
Develop and execute paid acquisition strategies
Own campaign structure, targeting, bidding strategies, budget allocation, and creative performance optimization
Scale acquisition while maintaining efficiency across key metrics
Monitor and optimize campaign performance through ongoing testing of ads, audiences, and messaging
Evaluate and implement marketing tools and automation for efficiency and scalability
Lead the CRO roadmap, identifying opportunities to improve landing pages, forms, and end-to-end user flows
Conduct customer segmentation, competitor analysis, and localization for targeted campaigns
Plan and run A/B tests and conversion experiments to increase funnel performance
Use behavioral and performance analytics tools to uncover friction points and drop-offs
Optimize email marketing and retargeting campaigns to enhance customer journeys
Collaborate with product and UX teams to implement improvements that increase conversion and customer satisfaction
Technical Skills Required
Google Ads Bing Ads Meta Ads Google Analytics WebTrends A/B testing Multivariate experiments Campaign optimization Google Tag Manager Looker

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Benefits & Perks
Remote work
Paid Time Off & Public Holidays
Supportive Team Culture

Job Description

✈️ Join AirAdvisor – Innovate, Lead, and Make an Impact, and work remotely from anywhere in the world✈️

*In your CV, please focus on results that you have achieved thanks to campaigns managed by you, ideally in absolute numbers, not percentages (revenue increase, no. of new customers, decreased CPA/CAC, increased ROAS, etc.).*

About Us

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Job Overview
Posted Feb 13, 2026
Employment Full-time
Experience Mid-Senior level
Location United Kingdom
Category Product Management
Company AirAdvisor
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