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Product Marketing Manager
AI Summary
Lead user activation and retention, optimize customer journey, and drive growth through data-informed marketing strategies. 5+ years of marketing experience required, with a strong background in product-led growth and B2B2C SaaS product marketing.
Key Highlights
Lead user activation and retention
Optimize customer journey
Drive growth through data-informed marketing strategies
Key Responsibilities
Partner with Growth Product, Mobile, Lifecycle, and Marketing teams to influence activation, monetization, and retention
Collaborate with Monetization stream to drive upgrades and cross-sells
Plan and execute internal and external GTM strategies to increase ARR for monetization experiments and initiatives
Technical Skills Required
Benefits & Perks
Hybrid onboarding
Comprehensive health insurance
Professional development budget
Job Description
We help creators get more out of every conversation with Instagram-focused automations and support for other channels like Messenger, WhatsApp, and TikTok. The result? Better engagement, more sales, and real, sustainable growth.With a diverse team of 350+ people spread across three continents, we’re building the leading Chat Marketing platform that is used — and loved — by more than 1.5 million customers worldwide.We’re searching for a Product Marketing Manager to lead user activation and retention. You’re not just passionate about the product — you think deeply (and maybe even obsess a little) about how to optimize every stage of a customer’s journey.
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