Trade Republic
United States
Vice President of Digital Marketing
- Media Relations
- SEO
AI Summary
Prosper is seeking a Senior Lifecycle Marketing Specialist to manage and execute multi-channel lifecycle marketing campaigns including email, SMS, push, and in-account messaging. The role involves designing customer journeys in Iterable, coding/QA emails with HTML/CSS, and collaborating with analytics, legal, and technical teams. Requires 5+ years of lifecycle marketing experience, expert-level HTML/CSS for email, and hands-on experience with modern marketing automation platforms.
Key Highlights
Manage and execute multi-channel lifecycle marketing campaigns across email, SMS, push, and in-account messaging
Design customer journeys in Iterable with experiments and conditional splits using API event data
Code and QA emails using HTML/CSS with expert-level proficiency in fluid/hybrid frameworks and dark mode
5+ years of lifecycle marketing experience with hands-on campaign execution required
Work autonomously in a fast-paced fintech environment with cross-functional collaboration
Key Responsibilities
Manage daily campaign tasks, gathering and documenting campaign requirements and launching campaigns based on content calendar
Design simple and complex multi-channel journeys in Iterable, including experiments and conditional splits
Code and QA emails within existing email templates using Iterable snippets and handlebar logic
Collaborate with marketing & marketing analytics to intake requests, assess results, and deliver campaigns
Collaborate with legal and compliance teams to ensure marketing content compliance
Collaborate with technical resources to QA API event JSON payloads and outbound webhooks
Monitor campaign send counts and performance
Provide insight and subject matter expertise
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Technical Skills Required
Benefits & Perks
401(k) with 5% company match
Flexible time off
Paid parental leave
Annual wellness allowance
Comprehensive health coverage
Udemy access
Childcare assistance
Pet insurance
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Nice to Have
Experience in email, SMS, push notifications, and in-account messaging
Direct experience with Iterable, Braze, or similar marketing automation platforms using DAG workflows
Knowledge of A/B testing
Working knowledge of API events and webhooks
Solid understanding of JSON data structures and templating languages
Fintech or similarly highly-regulated industry experience
Job Description
Your role in our mission
We're seeking an experienced professional to join our Lifecycle Marketing team. The Senior Lifecycle Marketing Specialist is responsible for both the management and execution of multi-channel lifecycle marketing campaigns.
The ideal candidate has lifecycle marketing experience, managing and executing email, SMS, push, and in-account messaging campaigns using a modern marketing automation platform.
This is a great opportunity for someone who has a customer-first mindset and is seeking to grow in a fast-paced and challenging environment, in a position that directly impacts Prosper's bottom line. This is a critical role with high expectations and zero room for error.
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