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Campaign Specialist (PPC) - Digital Advertising

AffinityX • Philippines
Full Remote
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Manages Google Ads campaigns (Search, Performance Max) and optimizes paid search performance. Analyzes data, generates reports, and collaborates with internal teams to drive marketing results. Requires 2-4 years of experience in performance marketing and hands-on Google Ads expertise.

Key Highlights
End-to-end Google Ads campaign management (Search & Performance Max)
Data analysis and performance reporting with Google Analytics/Tag Manager
Collaboration with internal teams for performance marketing initiatives
Key Responsibilities
Manage Google Ads campaigns (Search & Performance Max)
Monitor and optimize campaign performance to meet KPIs
Analyze campaign data and generate performance reports
Use Google Analytics/Tag Manager for performance tracking
Collaborate with internal teams on marketing initiatives
Technical Skills Required
Google Ads (Search & Performance Max) Google Analytics Google Tag Manager
Benefits & Perks
Ayala perks and benefits
Remote setup with provided work tools
Internet allowance
Healthcare Insurance (HMO) coverage from day 1
Mental health and wellness programs
Life and Accident Insurance from day 1
Nice to Have
Experience with Excel/Google Sheets/PowerPoint
Familiarity with Usermaven or similar tools

Job Description

We're looking for an experienced Campaign Specialist (PPC) to join our growing digital advertising team. In this role, you'll manage and optimize paid search campaigns, analyze performance data, and turn insights into actionable strategies that drive results.

What You'll Do?

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