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Marketing Analyst (Remote, Canada)

Jobgether • Canada
Full Remote
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The Marketing Analyst will optimize marketing performance through data analysis, campaign evaluation, and actionable business insights. Responsibilities include monitoring advertising campaigns, analyzing A/B testing results, and improving marketing reporting tools. Requires strong statistical knowledge, advanced spreadsheet skills, and experience with business intelligence platforms.

Key Highlights
Fully remote, full-time opportunity
Globally distributed and collaborative team
Requires strong statistical knowledge and advanced spreadsheet skills
Key Responsibilities
Evaluate and optimize marketing performance through data analysis and campaign evaluation
Analyze A/B testing results and attribution/LTV models
Improve marketing reporting and budgeting tools
Monitor and report on key marketing performance indicators
Develop actionable recommendations for improving KPIs
Technical Skills Required
Google Sheets (Pivot Tables, Advanced Functions) BigQuery Business Intelligence Tools (Tableau, Superset)
Benefits & Perks
28 calendar days of annual vacation
7 additional wellness days per year
50% reimbursement for professional training, international conferences, and industry events
Health benefits including medical insurance allowance
Remote workplace reimbursement for home-office equipment/internet
Nice to Have
Experience with Microsoft SQL
Basic knowledge of Python
Familiarity with Google Analytics and Google Tag Manager
Experience with Google Ads platforms

Job Description

The Marketing Analyst will play a key role in optimizing marketing performance through data analysis, campaign evaluation, and actionable business insights. This position focuses on monitoring advertising campaigns, identifying performance trends, and developing recommendations to improve key marketing indicators.

The successful candidate will analyze A/B testing results, assess attribution and customer lifetime value (LTV) models, and help improve marketing reporting and budgeting tools. Working with large datasets and analytical platforms, they will support data-driven decision-making across international digital products.

Accountabilities

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