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Full-Stack Growth Engineer

zaapi • Thailand
Visa Sponsorship
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AI Summary

First engineer on Zaapi's new growth squad, building product-led activation, adoption and upgrade flows to grow revenue. Build lifecycle messaging, funnel instrumentation and experiments across the Helpdesk and AI Agent product. Requires 3-5 years full-stack experience with TypeScript, React, Node.js/NestJS and MongoDB.

Key Highlights
First engineer on a new growth squad at Zaapi, reporting to Head of Engineering
Build activation, adoption and upgrade flows across Helpdesk and AI Agent product
Own funnel instrumentation, lifecycle messaging and experiments
Bangkok hybrid, 3 days in office; visa sponsorship for exceptional relocators
3-5 years full-stack experience with TypeScript, React, Node.js/NestJS, MongoDB

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Key Responsibilities
Build and improve sign-up to first integration journey including social sign-in, verification, first-login channel setup and mobile/desktop handoff
Build in-product flows driving AI Agent adoption and upgrades such as usage prompts, upgrade paths and AI credit top-ups
Build triggers, logic and integrations behind lifecycle emails and in-product nudges
Own event instrumentation, analytics setup (GA4, Amplitude), ad platform conversion tracking (Meta CAPI, Google Ads) and growth dashboards
Design, build and measure experiments with the Head of Growth
Ship production code meeting engineering standards through code review
Technical Skills Required
TypeScript React Node.js

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Nice to Have
Thai language skills
Experience building onboarding, activation, upgrade or trial-to-paid flows at self-serve or product-led SaaS
Familiarity with Southeast Asian e-commerce and messaging platforms (LINE, Shopee, Lazada, WhatsApp)
Experience with lifecycle email tooling, Meta CAPI or Google Ads conversion tracking
Experience building LLM-powered features
Previous experience in a growth team or early-stage/fast-scaling B2B SaaS startup

Job Description

About the role

We're starting a new growth squad at Zaapi, and you'll be its first engineer. The squad's job is to grow revenue through the product itself. That means turning new sign-ups into active merchants, getting existing customers to adopt our AI Agent, and helping them upgrade as their business grows.

You'll work day to day with our Head of Growth, who acts as the squad's product manager, and with our product designer. You'll report to our Head of Engineering, who supports your technical growth and holds your code to the same standard as the rest of the engineering team.

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Job Overview
Posted Nov 05, 2026
Employment Full-time
Experience Mid-Senior level
Location Thailand
Category Programming
Company zaapi
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