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Senior SEO Specialist (Technical, Content & Local SEO + AI Workflows)

Remote
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Lead comprehensive SEO strategies for home builder clients, covering technical, content, local, and answer engine optimization (AEO). Build AI-assisted workflows to streamline team processes while ensuring brand consistency and compliance. Requires 3-5 years of hands-on SEO experience with agency background and proficiency in SEO tools.

Key Highlights
Lead technical, content, local, and answer engine optimization (AEO) for high-profile clients
Develop and implement AI-assisted workflows for research, audits, and reporting
Direct collaboration with agency principals and client stakeholders
Hybrid role with in-office days in Annapolis, MD, or fully remote from Phoenix, AZ
Key Responsibilities
Develop and execute SEO strategies for multiple client accounts, including technical, content, local, and answer engine optimization (AEO)
Conduct technical SEO audits, prioritize fixes, and collaborate with developers to implement changes during site redesigns and migrations
Create keyword and content strategies, write content briefs, and manage internal linking and content cleanup
Oversee Google Business Profiles, citations, reviews, and local landing pages for communities and sales centers
Track AI tool visibility (e.g., ChatGPT, Gemini) and recommend schema, content, and structural updates to improve AI-driven search rankings
Build, document, and maintain AI-assisted workflows for research, audits, content briefs, and reporting while ensuring accuracy and compliance
Present SEO performance and recommendations to clients and guide junior team members
Technical Skills Required
Search Engine Optimization (SEO) Google Search Console & Google Analytics 4 Structured Data & HTML
Benefits & Perks
Employer-sponsored medical coverage
401(k) retirement plan
Paid time off (vacation, sick leave, company holidays)
Nice to Have
Experience with AI search visibility tools (e.g., Perplexity, Google AI Overviews)
Proficiency in Semrush, Ahrefs, or Screaming Frog beyond basic usage
Experience with WordPress beyond basic content management

Job Description

We are hiring a Senior SEO Specialist to lead SEO for our home builder and master-planned community clients. The role covers technical, content and local SEO, plus answer engine optimization (AEO). You will also help build AI-assisted workflows that make our team’s work faster and more consistent.

AdsIntelligence Marketing is a digital-first, full-service advertising agency focused on the new home building industry across the country. Our principals lead client accounts, so you will work directly with them and with our clients.

SEO Strategy

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