Senior Shopify Manager (E-Commerce & CRO)

gastrohero group • Germany

Remote

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AI Summary

Lead the technical and conversion optimization of a high-growth Shopify Plus store for a European B2B e-commerce leader. Drive data-driven improvements across the entire customer journey, develop and maintain Shopify themes, and collaborate with cross-functional teams to scale performance and revenue. Requires 5+ years of hands-on Shopify expertise, deep CRO experience, and proficiency in Liquid, JavaScript, and performance optimization.

Key Highlights

Ownership of Shopify Plus store’s technical stability, performance, and conversion optimization

End-to-end responsibility for CRO, including A/B testing, B2B journey optimization, and KPI tracking

Full-stack Shopify development (Liquid, JavaScript, HTML/CSS) with focus on Shopify Functions, Checkout Extensibility, and multi-market setups

Key Responsibilities

Analyze and optimize the entire customer funnel (category pages, product listings, search, filters, and checkout) to maximize conversion rates and average order value (AOV)

Design, prioritize, and execute A/B and multivariate tests, then statistically evaluate results and deploy winning variations across markets

Develop and maintain Shopify themes/sections in Liquid, JavaScript, HTML, and CSS, ensuring scalability, performance, and maintainability

Integrate and manage third-party apps while maintaining a lean, high-performing app stack, including ERP, PIM, payment, and shipping integrations

Ensure fast load times and optimal Core Web Vitals, while implementing server-side tagging and GA4 tracking for accurate analytics

Oversee internationalization for multiple languages (DE, NL, FR, CH, BE), currencies, taxes, and local payment methods

Collaborate with marketing, sales, and customer service teams to align technical solutions with business goals

Establish and enforce QA, release, and deployment processes (Git, Shopify CLI, staging environments)

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Technical Skills Required

Shopify Plus JavaScript Conversion Rate Optimization (CRO)

Benefits & Perks

100% remote work with flexible hours

Echte Ownership: direct impact on revenue and key metrics

Short decision-making paths and direct access to leadership

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Nice to Have

B2B e-commerce experience with high-ticket or complex product offerings

Shopify migration or multi-store/multi-market setup expertise

Experience with React/Hydrogen, Node.js, or headless commerce architectures

Onsite search and merchandising tools (e.g., Algolia)

KI-driven workflows for content personalization or development

Job Description

Über uns und die Rolle

Über 20.000 Produkte für Profiküchen, sechs Länder und ein Markt, der gerade online durchstartet: GastroHero rüstet Gastronomie, Hotellerie und Gemeinschaftsverpflegung aus. Wir wachsen kräftig und profitabel, auch durch Zukäufe, und suchen Verstärkung für unser erfahrenes Shopify-Team.

Als Senior Shopify Manager verantwortest du, dass er technisch stabil, schnell und konsequent auf Conversion optimiert ist. Du bist die Schnittstelle zwischen E-Commerce, Marketing, Sales und Tech – und setzt selbst um, statt nur zu koordinieren.

Arbeitsort: 100 % remote (EU-Zeitzone), optionale Team-Days

Umfang: Vollzeit, unbefristet

Start: ab sofort

Berichtet an: CTO

Deine Aufgaben

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