Lead end-to-end subscription growth for PocketPocket, optimizing activation, conversion, retention, and churn for a hardware + subscription model. Own paywalls, onboarding, experimentation, and lifecycle messaging while reporting directly to founders. Requires 5+ years in consumer subscription monetization with hands-on A/B testing and analytical expertise.
Key Highlights
First dedicated subscription growth role at PocketPocket, shaping long-term revenue strategy
Owns full subscriber lifecycle: activation, conversion, retention, and renewal optimization
Direct access to founders, hands-on experimentation, and team-building autonomy
Key Responsibilities
Design and optimize device setup, account creation, and first-value activation flows
Lead paywall placement, free/Pro tier design, and trial-to-paid conversion strategies
Drive engagement and upsells via in-app messaging, push notifications, and referral loops
Develop retention strategies including cancellation flows, renewal campaigns, and win-back programs
Run high-velocity experimentation (multiple meaningful tests/month) across mobile/desktop apps
Partner with CTO to prioritize and ship subscription-related features
Collaborate with Growth & Marketing to convert acquired users into active, renewing subscribers
Technical Skills Required
Subscription Monetization
A/B Testing & Experimentation
Data Analysis & Metrics
Benefits & Perks
Base salary: $170,000–$210,000 with meaningful equity
Visa sponsorship (H-1B transfers available)
Relocation support (including from Europe)
Onsite requirement: 2/3 months in San Francisco
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Nice to Have
Hardware activation/onboarding experience
RevenueCat, Superwall, Amplitude, Mixpanel, or Braze proficiency
SQL and desktop/multi-platform product experience
Shopify/e-commerce CRO background
Job Description
This is a role that TechTree is an AI-driven recruitment platform working with high-growth companies.When you apply, our AI Agent matches you , but to other relevant opportunities across our network, so Pocket builds a credit card sized AI device that captures real-world conversations (meetings, phone calls, field visits) and turns them into transcripts, summaries and action items. Customers buy the device on Pocket's Shopify store, then use the mobile and desktop apps. Revenue comes from both hardware and the Pocket Pro subscription.
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