Senior SEA Manager - E-Commerce (m/w/d)

pammys • Germany

Relocation

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AI Summary

Manage and scale a 7-figure Google Ads budget across Search, Shopping, Performance Max, and YouTube for a high-growth European footwear brand. Develop profitable campaign structures, optimize bidding strategies, and drive growth through data-driven decisions and creative collaboration. Requires deep expertise in Google Ads, E-commerce performance marketing, and international campaign management.

Key Highlights

Responsibility for a 7-figure Google Ads budget

Management of Search, Shopping, Performance Max, and YouTube Ads

Focus on profitable growth, ROAS, and CAC optimization

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Key Responsibilities

Manage the entire Google Ads channel including Search, Shopping, Performance Max, and YouTube Ads

Steer a 7-figure advertising budget and make data-based decisions on bidding, scaling, and profitability

Collaborate with the Head of Performance Marketing, Creative, Feed, and Data teams to maximize funnel impact

Develop and test conversion-focused ad copy, Shopping feed optimizations, and asset combinations

Analyze and optimize international campaigns with a focus on keyword strategies, auction dynamics, and scalability

Utilize tracking, attribution, and Google Analytics for data-driven decision making

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Technical Skills Required

Google Ads Google Merchant Center Performance Marketing

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Benefits & Perks

100% paid Deutschlandticket

Wellpass access to sports and wellness offers

Free pair of Pammys shoes per launch

Relocation support for accommodation costs

Job Description

ist in nur vier Jahren auf über 1,5 Millionen Kundinnen und Kunden gewachsen und gehört zu den am schnellsten wachsenden E-Commerce-Unternehmen Europas.Heute arbeiten über 150 Mitarbeitende an unseren Standorten in Hamburg, Kiel und unserem eigenen 22.000 m² großen Logistikzentrum in Lensahn daran, aus Pammys eine globale Footwear-Brand zu machen.Mit einem Umsatz im mittleren achtstelligen Bereich, mehreren Millionen Euro Marketinginvestitionen pro Monat, internationalem Wachstum und einem Produktvolumen in Millionenhöhe wird eine Sache immer wichtiger: unser Wachstum über profitable Kampagnen, starke Creatives und fundierte Entscheidungen weiter voranzutreiben.

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