Growth Marketing Manager (Real Estate) – Dubai

aarika real estate • United Arab Emirates

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AI Summary

Drive demand generation and revenue growth for a Dubai-based real estate agency by optimizing paid campaigns, CRM systems, and conversion funnels. Own end-to-end marketing performance, from lead acquisition to deal closure, with a focus on high-ticket, long-sales-cycle properties. Requires 3+ years in growth marketing, real estate, or proptech with hands-on experience in Meta Ads, Google Ads, and CRM attribution.

Key Highlights

Own demand generation and growth across the entire property sales funnel (lead acquisition to deal closure)

Manage paid campaigns (Meta, Google Ads, TikTok, LinkedIn, property portals) with a focus on lead quality and revenue contribution

Optimize CRM workflows, attribution models, and conversion funnels to improve lead-to-deal conversion rates

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Key Responsibilities

Plan, launch, and optimize performance campaigns across Meta, Google Ads, TikTok, LinkedIn, and property portals (e.g., Property Finder, Bayut) for off-plan and secondary-market properties

Develop and optimize landing pages, lead forms, WhatsApp/SMS nurturing flows, and conversion funnels to improve enquiry-to-viewing and viewing-to-deal rates

Manage CRM systems (Bitrix24, Salesforce) to track lead attribution, scoring, and revenue generation from acquisition to deal closure

Lead SEO and content strategies for organic growth, including property listings, market insights, and investor-focused content

Execute marketing campaigns for property launches, open houses, and investor events, including pre- and post-event lead follow-ups

Collaborate with sales teams to align marketing priorities with commercial targets and inventory availability

Technical Skills Required

Performance Marketing (Paid Ads) CRM Systems (Bitrix24, Salesforce) Google Analytics 4 (GA4)

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Benefits & Perks

Competitive salary based on experience

Employment visa and medical insurance in accordance with UAE laws

Budget ownership and autonomy to test, optimize, and scale marketing initiatives

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Nice to Have

Experience launching developer projects or running off-plan property campaigns in Dubai

Familiarity with WhatsApp Business API and conversational marketing

Knowledge of property listing syndication, virtual tours, and real estate tech platforms

Job Description

About Aarika Real Estate

Aarika Real Estate is a Dubai-based real estate agency helping buyers, sellers, tenants, and investors navigate the property market with confidence. We work with leading developers, including Emaar, DAMAC, Aldar, Sobha, Azizi, Ellington, and Deyaar, offering property sales, leasing, off-plan opportunities, and end-to-end client support.

We are looking for a Growth Marketing Manager to drive qualified leads, strengthen marketing performance, and turn demand into viewings, transactions, and revenue.

The Role

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