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SEO & Digital Marketing Specialist

afc holidays • United Arab Emirates
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AFC Holidays seeks a results-driven SEO & Digital Marketing Specialist to manage SEO, Google Ads, and social media. Key responsibilities include keyword optimization, campaign management, and content publishing across multiple platforms. Requires 3-5 years of experience, strong analytical skills, and UAE residency.

Key Highlights
Manage and optimize 200+ targeted keywords for ranking improvements.
Execute on-page, off-page, and technical SEO strategies.
Manage Google Ads campaigns and analyze marketing expenditure for ROI.
Key Responsibilities
Manage and optimize 200+ targeted keywords, monitoring ranking improvements, drops, and growth opportunities.
Execute on-page, off-page, and technical SEO strategies, including keyword research, backlink building, competitor analysis, and schema markup.
Monitor Google Search Console, Google Analytics 4, Google Business Profile, and other SEO tools to improve organic visibility and website performance.
Prepare monthly SEO reports and coordinate with the Development Team on technical SEO requirements and implementation.
Manage AFC Holidays' social media accounts across Facebook, Instagram, YouTube, TikTok, and LinkedIn.
Schedule, publish, and manage daily Stories, Reels, carousels, images, and other content prepared by the Creative Team.
Maintain a consistent publishing schedule, typically 5–10 Stories and 1–2 posts daily, while monitoring engagement, reach, and content performance.
Coordinate social media promotions and paid campaigns to improve brand visibility and engagement.
Manage and optimize Google Ads campaigns across Search, Display, and YouTube, monitoring keywords, budgets, conversions, and campaign performance.
Analyze marketing expenditure, cost per lead (CPL), and return on investment (ROI) to improve campaign efficiency and lead generation.
Prepare monthly performance reports comparing SEO rankings, advertising results, and overall marketing performance against the previous month and the same period last year.
Present performance insights and actionable recommendations during monthly management meetings, using Google Analytics 4, Google Tag Manager, and other relevant marketing tools.
Technical Skills Required
SEO Google Ads Social Media Marketing
Benefits & Perks
Monthly Salary: AED 6,000-9,000
Performance-Based Incentives
Meals Provided
Incentive Travel Opportunities
Employment Visa & Emirates ID
Medical Insurance
Additional Benefits as per UAE Labour Law

Job Description

********************************CANDIDATE MUST BE LOCATED IN UAE*********************************

 

Join Our Digital Marketing Team!

 

AFC Holidays is looking for a results-driven SEO & Digital Marketing Specialist to manage and optimize our SEO, Google Ads, and social media marketing activities.

We are seeking an all-round digital marketing professional with strong practical expertise in both SEO and paid advertising, along with the ability to manage daily social media publishing across multiple platforms.

The ideal candidate will be analytical, proactive, and focused on improving keyword rankings, generating quality leads, optimizing advertising expenditure, and maximizing marketing ROI.

 

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