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Senior SEO & PPC Marketing Manager (Multi-Channel Growth Strategy)

blacksmith agency • United State
Remote
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AI Summary

Lead end-to-end PPC and SEO strategy, execution, and client performance for a growing agency portfolio across multifamily, B2B, and technical verticals. Oversee paid search, paid social, organic search, and conversion optimization while driving measurable growth through strategic roadmaps, team leadership, and data-driven decision-making. Requires 4-7 years of multi-channel marketing expertise with hands-on experience in Google Ads, GA4, and SEO tools.

Key Highlights
Hybrid strategic and operational role blending client-facing leadership with technical execution
Owns full PPC/SEO lifecycle from strategy to performance reporting for multiple clients
Collaborates with sales teams to shape client proposals and influence deal closures
Key Responsibilities
Develop and execute 90-day, 6-month, and annual growth roadmaps for all PPC and SEO clients across multiple industries
Lead strategy and performance for paid search (Google Ads, Meta, Microsoft), paid social, and organic search campaigns
Audit PPC campaigns, keyword strategies, bidding structures, landing pages, and conversion rate optimization opportunities
Oversee technical SEO, on-page SEO, link building, programmatic SEO, and AI-driven content initiatives
Join sales calls to validate scope, pitch technical recommendations, and influence client acquisition
Track and report KPIs, conversion attribution, and analytics accuracy with weekly QA oversight
Present monthly and quarterly performance summaries to clients and coordinate priorities with marketing project managers

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Technical Skills Required
Google Ads Search Engine Optimization (SEO) Google Analytics 4 (GA4)
Benefits & Perks
Fully remote (USA, Canada, or South Africa)

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Nice to Have
Agency experience managing multiple clients simultaneously
Experience joining sales calls to influence deal closures
Familiarity with multifamily, real estate, or high-intent lead generation
Technical SEO audits, programmatic SEO, and conversion rate optimization (CRO) experience
AI-driven SEO and content strategy expertise

Job Description

  • Marketing
  • Full time
  • Remote (USA, Canada or South Africa)

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As SEO (Search Engine Optimization) Manager at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.
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Job Overview
Posted Date Oct 12, 2026
Employment Type Full-time
Experience Level Not Applicable
Location United State
Category Marketing
Company blacksmith agency
Mentioned Skills
ai keyword research link building google ads seo

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