L

Vice President of Digital Marketing

lamour group • United State
Remote
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AI Summary

Lead Lamour Group's digital marketing strategy as a remote executive, driving brand awareness, customer acquisition, and revenue growth across all digital channels. Oversee campaign planning, social and content strategy, performance analytics, and cross-functional collaboration while managing external agencies and a distributed team. Requires proven senior-level leadership in digital marketing with deep expertise in SEO, SEM, social media, email marketing, and data-driven decision-making.

Key Highlights
Remote leadership role shaping and executing Lamour Group's digital marketing strategy
Oversees digital campaigns, market research, social/content strategy, and performance analytics
Manages and mentors a distributed team while collaborating with cross-functional teams and external agencies
Requires senior-level experience in digital marketing, preferably within apparel or fashion brands
Key Responsibilities
Shape and drive Lamour Group's digital marketing strategy across all channels
Oversee planning, execution, and optimization of digital campaigns to increase brand awareness, customer acquisition, and revenue
Lead market research and digital market planning to define strategies and identify growth opportunities
Manage online marketing initiatives and guide social and content strategies
Oversee performance analytics to inform data-driven decision-making
Collaborate closely with cross-functional teams and manage external agencies and partners
Ensure consistent brand positioning across all digital touchpoints
Mentor a distributed team and establish best practices

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Technical Skills Required
Digital Marketing Strategy SEO and SEM Performance Analytics
Benefits & Perks
Remote work

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Nice to Have
Advanced degree in Marketing, Business, Communications, or related field
Relevant certifications

Job Description

Lamour Group is an apparel and fashion company headquartered on Louvain Street West in Montreal, Quebec, Canada. The organization focuses on designing and producing a range of fashion products for diverse markets, combining style with quality and functionality. As a growing player in the apparel sector, Lamour Group values innovation, brand integrity, and strong customer relationships. Team members collaborate across disciplines to drive impactful, consumer-focused initiatives. The company offers opportunities to influence brand presence and growth within a competitive global marketplace.
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Job Overview
Posted Date Oct 10, 2026
Employment Type Full-time
Experience Level Executive
Location United State
Category Marketing
Company lamour group
Mentioned Skills
research skills seo

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