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SEO & PPC Manager

blacksmith agency • United State
Remote
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SEO and PPC Manager leading strategy and performance for a growing portfolio of clients across multifamily, B2B, and technical verticals. Owns client strategy, builds growth roadmaps, oversees paid and organic campaigns, and presents performance results. Requires 4-7 years experience in PPC, SEO, or multi-channel full-funnel strategy with expertise in Google Ads, GA4, and technical SEO.

Key Highlights
Lead strategy for all PPC and SEO clients across multiple industries
Join sales calls to validate scope, pitch technical recommendations, and help close deals
Build 90-day, 6-month, and annual growth roadmaps for every client
Own client performance across Google Ads, Meta, Microsoft, and organic search
Oversee technical SEO, on-page SEO, link building, programmatic pages, and AI-driven content
Present monthly and quarterly performance summaries to clients
Key Responsibilities
Lead strategy for all PPC and SEO clients across multiple industries
Join sales calls with account executives to validate scope, pitch technical recommendations, and help close deals
Build 90-day, 6-month, and annual growth roadmaps for every client
Own client performance across Google Ads, Meta, Microsoft, and organic search
Audit PPC campaigns, keyword strategies, bidding structures, landing pages, and CRO opportunities
Oversee technical SEO, on-page SEO, link building, programmatic pages, and AI-driven content
Own KPI tracking, conversion attribution, and analytics accuracy
Give weekly direction and QA, and coordinate priorities with the marketing project manager
Present monthly and quarterly performance summaries to clients
Technical Skills Required
PPC SEO Google Ads
Benefits & Perks
Fully remote work
Nice to Have
Agency experience managing multiple clients at once
Experience joining sales calls and influencing close rates
Familiarity with multifamily, real estate, or high-intent lead generation
Experience with AI SEO, programmatic SEO, technical SEO audits, and CRO

Job Description

  • Marketing
  • Full time
  • Remote (USA, Canada or South Africa)

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As SEO (Search Engine Optimization) Manager at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.
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