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Performance Marketing Manager

blacksmith agency • United State
Remote
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AI Summary

Blacksmith Agency seeks a Performance Marketing Manager to lead strategy and execution for PPC, SEO, and CRO clients across multifamily, B2B, and technical verticals. The role involves owning client performance, building growth roadmaps, overseeing specialists, and driving measurable outcomes through analytical depth and strong communication. Candidates must have 4-7 years of experience in multi-channel full-funnel strategy with expertise in paid search, organic search, and analytics tools.

Key Highlights
Own strategy and performance for PPC (Google Ads, Meta, Microsoft) and SEO clients across multiple industries.
Build 90-day, 6-month, and annual growth roadmaps and present monthly/quarterly performance summaries to clients.
Join sales calls to shape strategy, validate scope, and help close deals while overseeing internal and external specialists.

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Key Responsibilities
Lead strategy for all PPC and SEO clients across multiple industries.
Join sales calls with account executives to validate scope, pitch technical recommendations and help close deals.
Build 90 day, 6 month and annual growth roadmaps for every client.
Own client performance across Google Ads, Meta, Microsoft and organic search.
Audit PPC campaigns, keyword strategies, bidding structures, landing pages and CRO opportunities.
Oversee technical SEO, on-page SEO, link building, programmatic pages and AI-driven content.
Own KPI tracking, conversion attribution and analytics accuracy.
Give weekly direction and QA, and coordinate priorities with the marketing project manager.
Present monthly and quarterly performance summaries to clients.
Technical Skills Required
PPC SEO Conversion Optimization

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Nice to Have
Agency experience managing multiple clients at once.
Experience joining sales calls and influencing close rates.
Familiarity with multifamily, real estate or high-intent lead generation.
Experience with AI SEO, programmatic SEO, technical SEO audits and CRO.

Job Description

  • Marketing
  • Full time
  • Remote (USA, Canada or South Africa)

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As Performance Marketing Manager at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.
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Job Overview
Posted Date Oct 03, 2026
Employment Type Full-time
Experience Level Not Applicable
Location United State
Category Marketing
Company blacksmith agency
Mentioned Skills
ai keyword research link building google ads seo

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