Senior analytical role focused on improving marketing performance and data‑driven investment decisions. Designs budget allocation logic, builds early LTV models, and creates AI‑powered analytics tools. Requires strong SQL, statistical experimentation expertise, and proficiency with Python and BI platforms.
Key Highlights
Design and automate marketing budget allocation models across products and channels.
Develop early LTV metrics for intra‑week performance decisions.
Contribute to AI‑based analytics tools for root‑cause detection and opportunity discovery.
Key Responsibilities
Design high-level logic, rules, and models for marketing budget allocation, validate the approach, and prepare it for automation.
Develop and validate Early LTV metrics and models to support intra‑week performance marketing decisions and dynamic budget allocation.
Build analytical frameworks and tools for performance diagnostics, identifying drivers, growth opportunities, and anomalies across products, channels, and campaigns.
Contribute to the development of an internal AI‑based analytics tool focused on performance analysis, root‑cause detection, and opportunity discovery.
Support the unified BI layer through metric definition, data validation, and selected analytical use cases.
Translate analytical findings into actionable business rules, recommendations, and decision‑making models.
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Technical Skills Required
SQL
Python
Statistical Analysis
Benefits & Perks
Fully remote work
28 vacation days per year
7 wellness days per year
Referral bonuses up to $5,000
50% reimbursement for professional training and conferences
Health benefits reimbursement up to $1,000 per year
Equipment and coworking space reimbursement up to $1,000 every three years
Corporate discounts for English lessons
Gamified recognition system with merchandise and activity rewards
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Nice to Have
Python for data analysis and modeling (strong advantage)
Experience with forecasting, optimization, and budget allocation models
Experience with AI/LLM‑based analytics tools
Job Description
This is a senior analytical role focused on improving marketing performance and enabling smarter, data-driven investment decisions. You will shape the logic behind marketing budget allocation across products, channels, and traffic sources. The role combines advanced analytics, experimentation, performance marketing economics, and predictive modeling. You will develop Early LTV models and analytical frameworks that help teams react quickly to performance changes. You will also contribute to AI-powered analytics initiatives designed to uncover root causes, opportunities, and anomalies. Working in a distributed international environment, you’ll have significant scope to turn complex data into practical business decisions.
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