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Google & Meta Ads Manager - Medical & Aesthetics

pithy marketing • Colombia
Remote
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Manage and optimize Google Ads and Meta Ads campaigns for U.S. medical and aesthetics practices, owning accounts end-to-end with data-driven decision making. Audit accounts, manage budgets and targeting, investigate performance changes, and ensure lead quality goes beyond cost-per-lead metrics. Requires hands-on paid advertising experience, comfort with GA4 and Google Tag Manager, and strong analytical and communication skills.

Key Highlights
100% remote position open to candidates in Latin America
Real U.S. accounts with real advertising budgets and full ownership from day one
Specialized focus on medical and aesthetics industry rather than jumping between unrelated verticals
Team takes AI and automation seriously to reduce repetitive work
Training provided on campaign processes, CRM systems, and healthcare advertising considerations
Key Responsibilities
Manage and optimize Google Ads and Meta Ads campaigns for lead generation
Audit accounts, identify opportunities, prioritize what matters most, and execute
Manage budgets, audiences, targeting, bidding, keywords, negatives, and campaign structure
Monitor performance and investigate when results change rather than simply reacting to the numbers
Evaluate lead quality beyond CPL to determine whether generated leads are actually valuable
Write ad copy, work with the creative team, and request landing page changes when needed
Track and report what happened, why it happened, and what to recommend doing next
Take ownership of accounts and flag potential problems before they become bigger issues
Technical Skills Required
Google Ads Meta Ads Lead Generation
Benefits & Perks
100% remote work from anywhere in Latin America
Full-time position with real U.S. accounts and real advertising budgets
Account ownership from the beginning with team support
Specialized focus on medical and aesthetics industry
AI and automation support to reduce repetitive work
Opportunity to grow beyond campaign execution into deeper performance ownership
Training on campaign processes, CRM systems, and healthcare advertising
Nice to Have
2-4 years of paid advertising experience

Job Description

Google Ads & Meta Ads | Lead Generation | U.S. Medical & Aesthetics

Real U.S. accounts. Real budgets. Real ownership. At Pithy Marketing, you'll manage Google Ads and Meta Ads campaigns for medical and aesthetics practices in the U.S. You'll own your accounts, make decisions based on the data, test what you believe will work, and be responsible for understanding what is driving results, not just launching campaigns and waiting for instructions.

If you've been working hands-on with paid ads and are ready to take more ownership of your accounts, we'd like to meet you.

What You'll Do

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