B

Growth & CRM Marketing Manager (iGaming Affiliate)

betpack • European Union
Remote
Apply Now

Lead audience retention, database monetization, and community growth for an iGaming affiliate brand. Own CRM automation, monetization strategies, and gamification while driving revenue through targeted campaigns and partnerships. Requires 3–5+ years in CRM/retention marketing within iGaming, hands-on CRM platform expertise, and a proven track record in monetizing user databases.

Key Highlights
Own full user database management, segmentation, and GDPR compliance
Design and execute automated lifecycle flows (welcome series, reactivation, win-back) tied to operator offers
Build monetization strategies and grow community via gamification, predictions leaderboards, and influencer partnerships
Key Responsibilities
Manage user database hygiene, segmentation, deliverability, and GDPR compliance
Design and implement automated lifecycle flows (welcome series, FTD conversion, reactivation, win-back) tied to bookmaker/casino offers
Develop monetization strategies for the database, routing users to operator offers based on geo, sport, and behavior
Report on revenue per subscriber, database-attributed FTDs, and flow performance
Launch and manage community engagement initiatives (predictions leaderboard, streaks, points economy, prize shop, seasonal competitions)
Own the prediction markets vertical launch from a marketing and engagement standpoint
Grow and moderate community channels (on-site, Telegram, WhatsApp, Discord)
Build brand authority through interviews, panels, podcasts, and expert content
Source and negotiate promotions with athletes, football clubs, tipsters, and influencers
Drive audience growth in African markets (Nigeria, Kenya, Ghana, South Africa) using mobile-first, community-led tactics
Orchestrate social media funnels to feed the database in collaboration with in-house content teams
Technical Skills Required
CRM/Retention Marketing Email & Automation Platforms Database Monetization Strategies
Benefits & Perks
Fully remote work opportunity
Highly competitive compensation and performance bonuses
Advanced benefits package (public holidays, annual vacations, covered sick leave, additional days off)
Paid trainings and work-related courses
Mental health support (psychological sessions, coaching, therapy)
Monthly virtual teambuilding activities
Nice to Have
Experience marketing in tier 1 markets (Telegram/WhatsApp communities, mobile money context, local influencer ecosystems)
Sponsorship or influencer deal-making experience (athletes, clubs, tipster networks)
Exposure to prediction markets or prediction games
Gamification/loyalty program design experience
Podcast, panel, or event production experience

Job Description

We are looking for a Growth & CRM Marketing Manager to take ownership of audience retention, database monetisation, and community growth for our affiliate brand.

This is a hands-on, commercially focused role for someone who knows how to turn an audience into an engaged community - and an engaged community into measurable revenue.

Responsibilities:

CRM, Email & Automation

Want the full job description? Read the complete details on LinkedIn, the original posting.
Continue on LinkedIn

This is a short excerpt. All rights to the full description belong to its original publisher.

See Jaabz jobs first on Google 1 tap · free · in AI Overviews Jaabz is on your Google Manage Preferred Sources

Similar Jobs

Explore other opportunities that match your interests

Visa Sponsorship Relocation Remote
Job Type Full-time
Experience Level Mid-Senior level

vidalytics

European Union

Digital Marketing Manager

Marketing
•
35m ago
Visa Sponsorship Relocation Remote
Job Type Internship
Experience Level Not Applicable

enhance dynamics

France
Visa Sponsorship Relocation Remote
Job Type Full-time
Experience Level Mid-Senior level

talenthop

United State

Subscribe our newsletter

New Things Will Always Update Regularly