J

Paid Media Manager

Jobgether • United Arab Emirates
Remote
This Job is No Longer Active This position is no longer accepting applications

Lead paid acquisition strategy and performance for a global ecommerce business. Own Google Ads, Meta Ads, and emerging channels while managing agency partners and building scalable in-house capabilities. Requires 5-8+ years of performance marketing experience with strong analytical and strategic execution skills.

Key Highlights
Full ownership of paid acquisition strategy across Google Ads, Meta Ads, and future channels
Manage external agencies and transition to in-house execution model
Remote role with high ownership in a fast-paced global ecommerce environment
Key Responsibilities
Own paid acquisition strategy and performance across Google Ads, Meta Ads, and future paid acquisition channels
Manage and guide external paid media agencies, setting expectations and ensuring alignment with business objectives
Define campaign goals, KPIs, budget allocation, and optimization strategies to maximize revenue and profitability
Develop a roadmap to transition paid media capabilities from agency-led execution toward a stronger internal operating model
Lead Google Ads performance across Search, Shopping, Performance Max, YouTube, and SKU-level campaigns
Manage Meta Ads strategies across prospecting, retargeting, product launches, and promotional campaigns
Partner with creative teams to guide ad concepts, testing strategies, messaging, and performance improvements
Explore and test additional paid channels including Reddit, LinkedIn, affiliate partnerships, influencer campaigns, and paid creator initiatives
Build performance reporting frameworks covering spend, ROI, revenue contribution, attribution, and forecasting
Monitor key business metrics such as blended MER, contribution margin, paid revenue targets, and lead conversion performance
Collaborate with merchandising, lifecycle marketing, creative, and sales teams to ensure paid campaigns support broader business priorities
Identify opportunities for experimentation, process improvements, and scalable growth initiatives
Provide leadership visibility into paid media performance, opportunities, and strategic recommendations
Technical Skills Required
Google Ads Meta Ads Performance Marketing
Benefits & Perks
Fully remote work environment
Flexible schedule
High-impact role with strategic visibility
Nice to Have
Experience transitioning paid media operations from agency-managed to in-house execution
Background in high-average-order-value ecommerce, retail, or B2B-adjacent businesses
Experience with Shopify-based ecommerce environments
Experience in industries involving considered purchases, equipment, hospitality, or specialty products
Experience expanding paid acquisition into new channels and testing emerging growth opportunities

Job Description

This role offers the opportunity to take full ownership of paid acquisition strategy and performance for a growing global ecommerce business.You will lead the evolution of paid media operations, managing external partners while building a scalable in-house growth engine.The position combines strategic leadership, hands-on campaign optimization, analytics, and cross-functional collaboration.You will influence revenue growth by improving acquisition efficiency, expanding paid channels, and creating data-driven marketing strategies.Working closely with creative, merchandising, lifecycle marketing, and sales teams, you will shape how paid media contributes to long-term business growth.
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