Senior Paid Media Manager, Emerging

Jobgether • United States

Remote

This Job is No Longer Active This position is no longer accepting applications

AI Summary

Lead multi-channel paid media strategies to accelerate customer acquisition and revenue growth. This role combines strategic ownership with hands-on execution across paid social, display, video, affiliate, and offline channels. Requires 7+ years of performance marketing experience, strong analytical skills, and a data-driven approach.

Key Highlights

Lead multi-channel paid media strategy and execution.

Optimize media performance based on key business metrics like pipeline contribution and revenue impact.

Build and manage experimentation roadmaps to test new channels, audiences, and strategies.

Key Responsibilities

Own the strategy, execution, and optimization of paid media programs across multiple channels.

Lead multi-channel paid media strategy across paid social, display, video, affiliate, and offline channels.

Develop channel strategies aligned with target audiences, customer segments, and different stages of the marketing funnel.

Optimize media performance based on key business metrics including pipeline contribution, revenue impact, customer acquisition cost, and efficiency.

Analyze channel performance and incrementality to guide investment decisions and identify growth opportunities.

Own and optimize multi-channel media budgets, reallocating spend based on performance and return potential.

Support forecasting, planning, and reporting processes tied to growth objectives and business outcomes.

Build and manage experimentation roadmaps to test new channels, audiences, creative formats, and campaign strategies.

Identify opportunities to scale successful programs while continuously improving underperforming initiatives.

Partner with Revenue Marketing, Product Marketing, and Sales teams to align paid media efforts with broader growth goals.

Create feedback loops and performance insights that improve campaign effectiveness and full-funnel marketing results.

Leverage AI-powered tools and emerging technologies to improve marketing efficiency, decision-making, and campaign execution.

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Technical Skills Required

Paid Media Performance Marketing Data Analysis

Benefits & Perks

Competitive compensation package with bonus eligibility

Fully remote work environment

Paid time off and paid parental leave

Health and wellness benefits

Opportunities to work with innovative AI-powered technologies

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Nice to Have

Experience using AI tools and technologies to improve marketing workflows, efficiency, and performance is preferred.

Job Description

The Senior Paid Media Manager, Emerging will lead multi-channel paid media strategies designed to accelerate customer acquisition, pipeline growth, and revenue impact.This role combines strategic ownership with hands-on execution across paid social, display, video, affiliate, and offline channels.The ideal candidate will use data, experimentation, and performance insights to optimize investment decisions and maximize marketing efficiency.Working closely with Revenue Marketing, Product Marketing, and Sales teams, this position will help shape growth strategies aligned with business objectives.

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