Marketing & Community Growth Contractor

Position Type: Part-Time Independent Contractor

Classification: 1099

Estimated Commitment: Approximately 10-12 hours per week

Ascend Goalkeeping Academy is focused on delivering high-quality goalkeeper training, development programs, camps, and pathway support for players across Central Indiana.

The academy is committed to creating a professional, player-centered environment that helps goalkeepers grow technically, tactically, physically, and personally. Ascend values high standards, strong relationships, meaningful development, and a consistent commitment to the players and families it serves.

As Ascend continues to expand its reach, the academy is seeking someone who is motivated to help increase local awareness, generate new opportunities, strengthen community relationships, and support the continued growth of the organization.

The Marketing & Community Growth Contractor is a part-time, 1099 contractor role based in the North Indianapolis area.

This role is responsible for planning and executing marketing initiatives that promote Ascend Goalkeeping Academy’s programs, camps, events, services, and development opportunities across both digital and local channels.

Day-to-day responsibilities may include conducting market research, developing and implementing marketing strategies, managing paid social media advertising, supporting email marketing campaigns, updating website content, and coordinating physical promotional materials.

The contractor will also identify and pursue opportunities to increase Ascend’s presence throughout the local soccer community. This may include building relationships with youth soccer clubs, tournament organizers, facilities, schools, local businesses, coaches, and community partners.

The role will involve attending selected tournaments and community events, supporting promotional activations, distributing marketing materials, conducting outreach, and helping generate qualified leads for Ascend programs.

The contractor will work directly with Ascend’s Founder and Head Coach to develop campaigns, strengthen the academy’s brand, increase local visibility, and drive registrations.

Additional responsibilities include tracking campaign performance, maintaining consistent branding across all marketing channels, organizing leads and partnership opportunities, and responding professionally to current and prospective families.

Responsibilities:

• Plan and execute marketing initiatives across local and digital channels
• Develop grassroots marketing strategies throughout Central Indiana

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• Identify opportunities to increase Ascend’s visibility at tournaments, soccer facilities, schools, local businesses, and community events
• Research youth soccer tournaments, showcases, camps, festivals, and other relevant events
• Coordinate Ascend’s involvement in selected events, sponsorships, booths, and promotional activations
• Build relationships with youth soccer clubs, tournament organizers, facilities, schools, coaches, businesses, and community partners
• Identify and pursue partnership, sponsorship, advertising, and referral opportunities
• Create and manage paid social media advertising campaigns
• Support audience targeting, campaign budgeting, lead generation, and conversion tracking
• Assist with email marketing and promotional campaigns
• Update website pages, program information, registration links, landing pages, and promotional content
• Coordinate flyers, banners, signage, brochures, QR codes, and other physical marketing materials
• Generate and track qualified goalkeeper and parent leads
• Follow up with prospective families and community contacts
• Track where inquiries, registrations, and referrals originate
• Maintain an organized database of leads, contacts, events, partners, and follow-up actions
• Monitor campaign performance and provide regular updates on marketing activity and results
• Ensure Ascend’s branding remains professional and consistent across all channels

Qualifications:

• Strong written and verbal communication skills, with the ability to communicate professionally with parents, players, coaches, businesses, and community partners
• Market research and marketing strategy skills, with the ability to identify local opportunities and develop plans that increase awareness, leads, and registrations
• Sales, outreach, and customer service skills to build relationships, respond to inquiries, follow up with prospective families, and help convert interest into participation
• Familiarity with digital marketing tools, including social media platforms, paid advertising, email marketing, basic design tools, and marketing analytics

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• Experience with Meta Ads Manager, audience targeting, campaign budgeting, lead generation, or conversion tracking is preferred
• Website design or website management experience is preferred
• Familiarity with platforms such as Wix, Squarespace, WordPress, or similar website-building tools is preferred
• Relevant experience in marketing, community outreach, partnerships, event promotion, sales, or program growth
• Experience within a sports, recreation, youth development, or community-focused organization is preferred
• Previous experience playing soccer is preferred
• Previous experience as a goalkeeper is especially valuable
• Knowledge of youth soccer, including local clubs, leagues, tournaments, showcases, facilities, and seasonal competition schedules, is strongly preferred
• Strong organizational skills and the ability to manage multiple campaigns, contacts, projects, deadlines, and follow-up responsibilities
• Ability to work independently while maintaining regular communication and collaboration with Ascend leadership
• Reliable, proactive, professional, and comfortable taking ownership of agreed responsibilities
• Reliable transportation and the ability to attend selected local tournaments, events, meetings, and academy activities
• High school diploma required
• Post-secondary education, coursework, or practical experience in Marketing, Communications, Business, Sports Management, Digital Media, or a related field is beneficial

Contractor Details:

This is a part-time independent contractor position classified as 1099.

The anticipated commitment is approximately 10–12 hours per week, depending on active campaigns, events, and agreed deliverables.

Compensation:

Compensation is expected to range from $1,000 to $1,300 per month, based on experience, capabilities, availability, and the final scope of services.

Performance-based incentives may also be available for directly attributable registrations, sponsorships, partnerships, or other revenue-generating results.

Some work may be completed remotely, but the contractor must be available for regular local activity throughout North Indianapolis and Central Indiana.

Reliable transportation is required.